Month: December 2018

Channel 4 embraces the power of purple for #PurpleLightUp

Stuart Mitchell

Channel 4 embraced the power of purple to mark International Day of Persons with Disabilities and the worldwide #PurpleLightUp campaign on 3rd December. The day encourages people to recognise disability by wearing purple and businesses to mark the day by using purple in their logos, on their websites and lighting up their offices in purple. The campaign to raise awareness of the #PurpleLightUp movement, created by PurpleSpace, celebrates the economic contributions made by disabled people. Channel 4 broadcasted a range of special moments and initiatives to highlight #PurpleLightUp beginning with…

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The Entertainer urges customers to help them erase present poverty this Christmas by supporting Big Toy Appeal

Stuart Mitchell

The Entertainer, the fastest-growing, family-owned high street toy retailer in the UK, has partnered with The Salvation Army to launch The Big Toy Appeal to ensure as many children as possible have a gift to open this Christmas. Running from Tuesday 27th November until Saturday 8th December, The Entertainer will donate a toy for every toy bought and donated to The Big Toy Appeal in any of its 158 stores or via its online platform. Gifts will be distributed using local Salvation Army centres to families who might not otherwise…

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Casey House launches Healing House, the world’s first HIV+ spa in Toronto

Stuart Mitchell

On November 29, Casey House launched Healing House, the world’s first pop-up HIV+ spa in Toronto, Canada. A recent study commissioned by Casey House revealed that half of Canadians and almost half of Americans would be nervous to find out they’d come in contact with someone living with HIV/AIDS. Healing House will explore the power of compassion through touch to address the stigma experienced by people living with HIV/AIDS. While 88% of Canadians agree Canada is a compassionate country, more than half of the population would not be comfortable touching…

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Unilever CEO Announcement: Paul Polman to retire; Alan Jope appointed as successor

Stuart Mitchell

Unilever has announced that CEO Paul Polman has decided to retire from the company. Alan Jope, currently President, Beauty & Personal Care, has been appointed to the position, effective 1 January 2019, with Polman supporting the transition process during the first half of the year. Paul Polman has been Unilever CEO for over 10 years and has worked in the consumer goods industry for almost four decades. During his tenure, the company has delivered consistent top and bottom line growth ahead of its markets. Its focus on successfully pioneering a…

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LOLA MullenLowe Paris presents compilation campaign to drive awareness of on-going child abuse in France and help prevent it going forward

Stuart Mitchell

In 2016, 67 children died from the beatings of a relative and 19,700 complaints were filed for sexual abuse against minors. With this in mind, LOLA MullenLowe in Paris and the Ministry of Solidarity and Health have launched an unprecedented campaign to raise awareness surrounding the different forms of child abuse and empower all citizens to take action. On the International Child Day – 20 November 2018 – 5 shocking campaigns were broadcasted in a 1 minute 40 second compilation each illustrating a type of child abuse, with the first…

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