Month: March 2019

The Shelter Pet Project Launched New #AdoptPureLove Campaign Starring Olivia Munn, Logan Ryan and Rachel Bloom on Valentine’s Day

Stuart Mitchell

Actress Olivia Munn can attest that nothing quite compares to the unconditional love of an adopted shelter pet. Munn, along with actress Rachel Bloom and NFL star Logan Ryan are sharing their stories in the new #AdoptPureLove campaign from the Shelter Pet Project, a collaborative effort between the Ad Council, the Humane Society of the United States and Maddie’s Fund®. The campaign, which encourages shelter pet adoption by highlighting the unique bond between adopted shelter pets and their owners, was created with the help of award-winning marketing communications brand J.…

Read More

Kmart Raises $3.7 Million During St. Jude Children’s Research Hospital® Thanks And Giving® Campaign

Stuart Mitchell

St. Jude Children’s Research Hospital announced that its long-standing partner, Kmart, has raised $3.7 million during the St. Jude Thanks and Giving campaign. “Thank you, Kmart for raising this incredible gift for the families of St. Jude Children’s Research Hospital during the 2018 St. Jude Thanks and Giving® campaign. This brings Kmart’s overall fundraising total to $116 million since 2006 – more than any company in the history of St. Jude,” said Richard C. Shadyac, president and chief executive officer of ALSAC, the fundraising and awareness organization for St. Jude…

Read More

Petco Foundation Celebrates Valentine’s Day With $14 Million In Grant Investments To Help Pets In Need

Stuart Mitchell

This Valentine’s Day, the Petco Foundation, a national, nonprofit working to inspire and lead change for animals, is providing crucial lifesaving support, with more than $14 million in grant investments to animal welfare organizations across the country. The shelter pets and the people who save them at these organizations will also enjoy the world’s largest valentine containing messages of gratitude for their lifesaving work. At select animal shelter locations, the Petco Foundation team will deliver a Valentine’s celebration of thanks and love to the organization’s staff and volunteers with a giant Valentine’s card along with…

Read More

#ArmMeWithGames: Leading Game Designers & Educators Come Together to Recommend 20 Empathy Games For Young People Growing Up In The Shadow Of School Shootings

Stuart Mitchell

In remembrance of the one-year anniversary of the shooting at Marjorie Stoneman Douglas High School in Parkland, Florida, the New York City-based studio Literary Safari Media has released an #ArmMeWithGames list of 20 award-winning games that can build empathy and social-emotional learning. At a time when video games are blamed for violence and even, mass school shootings, the #ArmMeWithGames list invites parents and educators to take a more nuanced view toward the role of games in the lives of young people. The list features letters to parents and teachers from…

Read More

Feld Entertainment and St. Jude Children’s Research Hospital® Launch Philanthropic Partnership for 2019 Monster Energy Supercross Season

Stuart Mitchell

Feld Entertainment®, the global leader in live touring family entertainment, and St. Jude Children’s Research Hospital® are partnering on a campaign bringing together more than 100 members of the Supercross community through athletes and influencers to support the St. Jude mission: “Finding cures. Saving children.” The fundraising and awareness campaign will be showcased during each of the 11 remaining Monster Energy AMA Supercross, an FIM World Championship, races through on-air, digital and social media promotion. The total funds raised for St. Jude during the season will be announced during the…

Read More