CAP – Be a Valentine’s S.A.I.N.T. with your promotional marketing

The ASA/CAP have released a post called: Be a Valentine’s S.A.I.N.T. with your promotional marketing. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It’s that time of year again, when two become one, where the world turns shades of pink and red, when January sales become Valentine’s Day promotions. So, allow us to serenade you with a S.A.I.N.T of a guide to ensure your…

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That’s Amore! Waitrose launch two wrap-free bouquets for Valentine’s Day

For Valentine’s Day, Waitrose have launched two wrap-free bouquets available to order through Waitrose Florist as part of our commitment to reduce our impact on the environment by reducing waste and eliminating single-use plastic. Both the Wrap Free Premium Valentines Rose Bouquet (£65) and the Wrap Free Rose & Lily Bouquet (£40) have been stripped of all single-use plastics and instead have been wrapped in a protective layer of Fatsia leaves.  The rubber band that would normally hold the stems together has also been removed and replaced with a reusable,…

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Charity Encourages Public To ‘Show Love For Healthcare Workers’ Instead This Valentine’s Day

With Valentine’s Day expected to be incredibly difficult this year as the nation remains under a third lockdown, the Healthcare Workers’ Foundation (HWF) is calling on the UK’s romantics  to ‘show their love’ for someone else this year, and donate what they would otherwise have spent going out to  exhausted healthcare workers on the frontline. Brits are said to have spent a whopping £1 billion on the national day of love in 2020, but with a very different world this year, the charity which was founded by NHS workers for…

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Swipe Right with Stamma this Valentine’s Day

National charity Stamma has launched its first Valentine’s Day campaign with a series of typographical illustrations for people to share that they stammer when on dating apps and social media. The campaign, created by VMLY&R, aims at changing perceptions. and raises awareness of how people’s stammering can impact their love life The charming and tongue-in-cheek illustrations reveal that the individual has a stammer in a way the charity feels will empower individuals. Illustrations can be downloaded from stamma.org where there will also be articles on dating, love and romance, from…

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Petco Foundation Celebrates Valentine’s Day With $14 Million In Grant Investments To Help Pets In Need

This Valentine’s Day, the Petco Foundation, a national, nonprofit working to inspire and lead change for animals, is providing crucial lifesaving support, with more than $14 million in grant investments to animal welfare organizations across the country. The shelter pets and the people who save them at these organizations will also enjoy the world’s largest valentine containing messages of gratitude for their lifesaving work. At select animal shelter locations, the Petco Foundation team will deliver a Valentine’s celebration of thanks and love to the organization’s staff and volunteers with a giant Valentine’s card along with…

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