CAP – Stick to the script: Prescription-only medicines and the Code

The ASA/CAP have released a post called: Stick to the script: Prescription-only medicines and the Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Rule 12.12 of the CAP Code expressly states that prescription-only medicines (POM) or prescription-only medical treatments may not be advertised to the public. It is also an offence under the Human Medicines Regulations 2012 to in any way promote the…

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Sainsbury’s and FareShare to launch digital food donation programme, to help get food to those in need

Until 16th October, Sainsbury’s customers will be able to donate online directly to FareShare, the UK’s largest charity fighting hunger and food waste. As an extension of Sainsbury’s in-store food donation programme, customers will be able to login to the Sainsbury’s website and make a donation as part of their weekly shop, in order to help support those who need it most. With increasing pressure on charities and food banks up and down the country, 100% of funds raised by Sainsbury’s and its customers will go towards purchasing food, which…

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Clear Channel proudly showcases the #OurSecondChance Globally

Clear Channel is proud to join Out of Home media owners and industry bodies from across the world, to support and showcase the new global digital Out of Home (DOOH) campaign from The World Out of Home Association (WOO) across our UK, US, & European sites. The striking #OurSecondChance campaign is believed to be the world’s biggest DOOH campaign to date and showcases the power and opportunities for Out of Home as a global broadcast medium. The campaign will be displayed on our digital inventory, including Adshel Live, Billboard Live…

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PepsiCo’s Annual North America Greenhouse Accelerator Program Awards $100,000 Grant to Spudsy

PepsiCo has announced the winner of its second annual North America Greenhouse program: Spudsy* – a Costa Mesa, Calif., female-owned company that makes sweet potato puff snacks that are certified non-GMO, vegan, gluten free, and sources ingredients in a way that reduces food waste. The six-month business program, which began in February as COVID-19 was starting to change the retail landscape, awarded 10 emerging food and beverage brands the opportunity to partner with PepsiCo as they looked to scale their businesses. Collectively, the 10 participating companies in this year’s North…

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Kraft Heinz Names Global Media Agency Partners to Support Company’s Consumer-Centric Focus

The Kraft Heinz Company has announced that following an intensive competitive review, the company has chosen two agencies to support its media planning and buying around the world. Four media agencies participated in this eight-month global review. Kraft Heinz has selected Carat, an award-winning media and content agency within the Dentsu Aegis Network, to support its Canada and International* Zones. Carat also will take the lead agency role in developing global projects and capabilities with the company’s Amsterdam-based Global Media team. While the incumbent Starcom Worldwide has handled all the…

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