This year has been, and continues to be, a challenging time for public relations and communications professionals. As PRSA explored options for the safe delivery of an in-person International Conference in Nashville, Tennessee in October, it became increasingly clear that it would not be possible to guarantee social distancing and other safety measures that would be necessary to achieve that desired goal. As a result, PRSA is launching its first fully digital gathering for professional communicators and students of the profession. ICON 2020 will be held Oct. 26-29 and feature…
Read MoreMonth: September 2020
Magnum launches new tubs made with recycled plastic
Last year, Magnum was the first ice cream brand to pioneer a new recycling technology and the first to use recycled plastic within the ice cream industry. Designed to tackle the impact plastic has on the environment, Magnum’s new tubs and lids for its pints range are fully recyclable and made with recycled polypropylene plastic (rPP). The advanced recycling technology that makes this possible transforms previously unrecyclable plastic waste into a valuable resource. The rPP waste can be re-processed infinitely, as the closed-loop recycling method preserves the quality of the…
Read MoreCAP – Five tips guaranteed to get your guarantees on the right track
The ASA/CAP have released a post called: Five tips guaranteed to get your guarantees on the right track. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Offering a guarantee or warranty can give consumers some added comfort when making a purchase – particularly when it involves larger sums of money. That said, the word ‘guarantee’ can have many different meanings and not all warranties…
Read MoreLandsec targets the UK’s first net zero carbon commercial development
Landsec, the FTSE-100 property developer, is progressing plans for what aims to be the UK’s first net zero carbon commercial building. The Forge, previously known as 105 Sumner St, SE1, a 139,000 sq ft office development in Southwark aspires to be the first commercial building to be both constructed and operated in line with the UK Green Building Council’s (UKGBC) net zero carbon buildings framework and associated energy performance targets. There is not currently a building in the UK that has been verified in line with UKGBC’s framework that is…
Read MoreCiti Announces New Five-Year Sustainable Progress Strategy to Finance Climate Solutions and Reduce Climate Risk
Citi has announced its new five-year 2025 Sustainable Progress Strategy to help accelerate the transition to a low-carbon economy. This new strategy includes a $250 Billion Environmental Finance Goal to finance and facilitate climate solutions globally. This builds on Citi’s previous $100 billion goal announced in 2015 and completed last year, more than four years ahead of schedule. “If there’s one lesson to be learned from the COVID-19 pandemic, it is that our economic and physical health and resilience, our environment and our social stability are inextricably linked,” said Michael…
Read More