Day: 16 January 2021

NatWest Group appoints James Close to lead climate change agenda

Stuart Mitchell

James Close, who was director for climate change at the World Bank for four years until 2018, will join NatWest as Director, Climate in the new year from London Waste and Recycling Board, a partnership between the Mayor of London and the London boroughs working to reduce consumption-based emissions and waste. In his new role at NatWest Group, James will define and deliver a roadmap for the response to climate-related risks and opportunities. He will also set up and lead a climate centre of excellence to help the bank deliver…

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Fairtrade takes big step towards living wages for banana workers worldwide

Stuart Mitchell

Fairtrade has announced a new base wage for all Fairtrade certified banana plantations. The revised standard marks a unique move towards a living wage, benefitting thousands of workers. The new Fairtrade Base Wage is set at 70% of the take-home pay needed for a living wage and will be paid from 1 July 2021 onwards. It applies to all countries and is unique amongst certification schemes in making a concrete step towards a living wage – that is, a wage that provides workers enough for food, healthcare, schooling and other…

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Novartis Set to Achieve 100% Renewable Electricity in Its European Operations

Stuart Mitchell

Novartis has announced the signature of five virtual power purchase agreements (VPPAs), which are expected to collectively add more than 275 megawatts of clean power to the electrical grid. This move makes Novartis the first pharmaceutical company set to achieve 100% renewable electricity in its European operations through VPPAs.  “At Novartis, environmental sustainability is aligned with our purpose to reimagine medicine to improve and extend people’s lives,” said Montse Montaner, Chief Sustainability Officer at Novartis. “Energy efficiency and renewable energy solutions are the cornerstones of our strategy for reducing emissions.…

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Bentley targets carbon-neutrality by 2030 with Beyond100

Stuart Mitchell

Bentley Motors plans to become a global leader in sustainable luxury mobility with further details of their Beyond100 strategy revealed today. With the promise to offer truly sustainable luxury, Bentley will reinvent every aspect of our business to become an end-to-end carbon neutral organisation as it embarks on our brand’s second century. The target is driven by a transformation programme across Bentley’s entire operations and products. This includes switching our model range to offer exclusively plug-in hybrid or battery electric vehicles by 2026, and full electric vehicles only by 2030.…

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CAP – Cosmetic interventions and the CAP Code

Stuart Mitchell

The ASA/CAP have released a post called: Cosmetic interventions and the CAP Code. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Many people like to take pride in their appearance and some look to companies who provide a whole host of cosmetic services, from non-surgical interventions to major surgery.  Ads which promote these services must be prepared with a sense of responsibility to both…

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