Month: May 2021

Milk & Honey PR launches new offer with the Purpose Academy, a one-stop destination for brands seeking sustainable ambitious growth

Stuart Mitchell

Milk & Honey PR has launched its new purpose offer, embarking on an ambition to go beyond purpose-led storytelling to support more brands with purposeful action that nurtures reputations. A new specialised purpose offer will blend climate- and culture-connected creativity and consultancy to deliver positive change with impact, helping organisations of all sizes achieve sustainable ambitious growth. This model will be offered to current retainer clients, encouraging them to rewire their business model to create a blueprint for how they can combine sustained growth with a purpose agenda. The purpose offer will…

Read More

First Milk, Nestlé and Agricarbon launch pioneering soil carbon project

Stuart Mitchell

First Milk, Nestlé and Agricarbon have announced the launch of a pioneering soil carbon capture project – the first of its kind in the world. The project, which establishes a comprehensive and scientifically robust soil carbon baseline for First Milk farms, will use state-of-the-art machinery to carry out intensive soil carbon analysis at a fraction of the usual cost. The approach allows soil carbon sequestration to be quantified over time to support the net zero ambitions of First Milk farmers and customers. The initial phases of the project are being…

Read More

DMA appoints new Chair and Deputy Chair to Awards Committee

Stuart Mitchell

The Data & Marketing Association (DMA) can announce the appointments of Tony Miller, Marketing Director of WW (formerly known as Weight Watchers) and Caroline Parkes, Chief Experience Officer at Rapp, to the DMA Awards Committee. Miller has been appointed Chair and Parkes Deputy Chair. Commenting on his appointment, Tony Miller said: “The DMA Awards celebrate the best and brightest work our industry produces across creative, strategy, and results. Traditionally, the Awards Committee has been an agency-led initiative which has really helped to get their great work seen and heard. But…

Read More

Mastercard Issues $600 Million Sustainability Bond

Stuart Mitchell

Mastercard has announced that it has successfully priced a $600 million Sustainability Bond at a fixed rate of 1.90%. This milestone further supports the company’s work to build an inclusive and sustainable digital economy through commercially sustainable social impact. Mastercard’s global commitments include reaching net zero emissions by 2050 and bringing 1 billion people and 50 million small businesses into the digital economy by 2025. The proceeds from the Sustainability Bond will support significant progress already made towards maximizing carbon reduction, supporting environmental choices for customers, and fostering inclusive growth.…

Read More

The VF Foundation Issues Its First Impact Report

Stuart Mitchell

The VF Foundation, the philanthropic arm of VF Corporation, published its inaugural report outlining the positive impact its financial grants and philanthropic partnerships have had on more than four million people in 53 countries during the year. From April 2019 through March 2020, The VF Foundation granted more than $6 million to deserving organizations worldwide based on its three strategic grant making priorities: 1) increasing equitable outdoor access and conservation, 2) educating and inspiring inclusive leaders in the apparel and footwear industry, and 3) empowering the freedom of self-expression. “We’re…

Read More