Day: 19 July 2021

CAP – Vetting claims about products for animal health

Stuart Mitchell

The ASA/CAP have released a post called: Vetting claims about products for animal health. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. There are a variety of products on the market aimed at keeping our animal friends in the best of health – including medicines, medical devices and food supplements. Just as with health products for humans, advertisers should make sure they are marketing…

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Amazon Becomes Largest Corporate Buyer of Renewable Energy in the U.S.

Stuart Mitchell

Amazon has announced 14 new renewable energy projects in the U.S., Canada, Finland, and Spain to advance its ambitious goal to power 100% of company activities with renewable energy by 2025—five years ahead of the original target of 2030. The new projects bring Amazon’s total renewable energy investments to date to 10 gigawatts (GW) of electricity production capacity—enough to power 2.5 million U.S. homes. Amazon is now the largest corporate buyer of renewable energy in the U.S. and the world. The latest utility-scale solar and wind projects will supply renewable energy…

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Smirnoff Celebrates Intersectionality and Expression in All Its Forms with New “Color the Future” Initiative

Stuart Mitchell

To continue Pride celebrations in 2021, Smirnoff is continuing the brand’s decades of support as an ally in the ongoing fight for equality and equity for the LGBTQIA+ community with the launch of the brand’s new “Color the Future” platform. The LGBTQIA+ community is not one-size-fits-all. The community is continually growing and diversifying with people of color, trans and non-binary people, people of varying religions, body types, ages and income levels all falling within the intersectional LGBTQIA+ spectrum. Though the community has made great strides in the past few decades,…

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Barclays extends COVID-19 support offered to UK charities by re-opening applications for donations

Stuart Mitchell

Until Friday 06 August, inspired by the work of charities across the UK to deliver vital support to communities impacted by the pandemic, Barclays is again inviting UK-registered charities* supporting vulnerable communities facing social and economic hardship as a result of the crisis to apply for one of 50 donations of £100,000 through the 100×100 Programme. This support, which forms part of the Barclays £100m COVID-19 Community Aid Package, will be focused on  charity partners which are meeting the immediate needs of communities across the UK affected by COVID-19, including:…

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Asda significantly reduces GHG emissions

Stuart Mitchell

Asda reduced the amount of Greenhouse Gas (GHG) Emissions it produced last year by 16% figures published for the first time show. The figures are part of the Streamlined Energy and Carbon Reporting requirements published in Asda Group Limited’s annual report & accounts for the year ending 31st December 2020. They show that Asda generated 555,271 tCO2e (Scope 1 and 2 emissions) during 2020 across its entire UK operations including all offices, depots, distribution centres and stores – a year-on-year reduction of 109,199 tCO2e. The supermarket continues to invest in…

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