Day: 26 November 2021

CAP: Break the habit, not the Code – Stop-smoking aids

Stuart Mitchell

The ASA/CAP have released a post called: CAP: Break the habit, not the Code – Stop-smoking aids. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Launched in 2012, ‘Stoptober’ is a 28-day stop smoking challenge from Public Health England that encourages and supports smokers towards quitting for good. ‘Stoptober’ is based on the insight that if someone can stop smoking for 28-days, they are…

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Prysmian Group accelerates commitment to sustainability by adopting social targets alongside climate change ambitions

Stuart Mitchell

Prysmian Group, the world’s leading energy and telecom cable systems provider, has confirmed its ambition to be a global sustainability leader with the announcement of new Social Ambition targets to sit alongside its existing Climate Ambition targets. The main areas of focus of the Group’s new Social Ambition include commitments to improving diversity, equity and inclusion (DE&I); digital inclusion; empowerment of communities; and employee engagement and upskilling. New 2030 targets support delivery of Prysmian’s Social Ambition objectives and further align the Group with the United Nations Sustainable Development Goals. Valerio…

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IFRS Foundation announces International Sustainability Standards Board, consolidation with CDSB and VRF, and publication of prototype disclosure requirements

Stuart Mitchell

As world leaders met in Glasgow for COP26, the UN global summit to address the critical and urgent issue of climate change, the IFRS Foundation Trustees (Trustees) announce three significant developments to provide the global financial markets with high-quality disclosures on climate and other sustainability issues: The formation of a new International Sustainability Standards Board (ISSB) to develop—in the public interest—a comprehensive global baseline of high-quality sustainability disclosure standards to meet investors’ information needs;  A commitment by leading investor-focused sustainability disclosure organisations to consolidate into the new board. The IFRS…

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Super-Efficient JCB Hydrogen Engine Gets £100 Million Injection

Stuart Mitchell

JCB is investing £100 million on a project to produce super-efficient hydrogen engines, the company announced. A team of 100 engineers is already working on the exciting development with the recruitment of up to 50 more engineers under way as JCB targets the end of 2022 for the first machines to be available for sale to customers. The wraps have already come off a prototype hydrogen powered JCB backhoe loader and a second JCB machine – a Loadall telescopic handler – was unveiled at a central London event attended by…

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L’Oréal receives HRH the Prince of Wales Terra Carta Seal in recognition of the company’s commitment to creating a sustainable future

Stuart Mitchell

L’Oréal has been awarded the Terra Carta 2021 Seal that recognises global companies driving innovation and demonstrating their commitment to, and momentum towards, the creation of genuinely sustainable markets. It is being awarded to companies whose ambitions are aligned with those of the Terra Carta, a recovery plan for Nature, People and Planet, launched in January 2021. L’Oréal’s vision for the upcoming decade is one of a company whose activities are respectful of the Planetary Boundaries. Since 2005, L’Oréal has reduced its industrial sites’ CO2 emissions by 81% while production…

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