Day: 4 April 2022

Kellogg Company donation to No Kid Hungry can help provide up to 2.5M breakfasts to kids in need

Stuart Mitchell

To celebrate National Cereal Day, Kellogg Company has announced that its Breakfast for All campaign, which focuses particularly on the issue of childhood hunger, is now underway in stores across the United States. The company has again partnered with No Kid Hungry, the only national campaign committed to ending childhood hunger in the United States. Consumers can participate in the campaign through June 10 by purchasing participating Kellogg’s cereal, Pop Tarts®, Nutri-Grain® and Eggo® foods. They will receive a coupon for $5 off a participating Kellogg food, or they can…

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AstraZeneca progresses Ambition Zero Carbon programme with Honeywell partnership to develop next-generation respiratory inhalers

Stuart Mitchell

AstraZeneca and Honeywell will partner to develop next-generation respiratory inhalers using the propellant HFO-1234ze, which has up to 99.9% less Global Warming Potential (GWP) than propellants currently used in respiratory medicines. This announcement coincides with the publication of the Company’s annual Sustainability Report and demonstrates progress on its flagship sustainability programme, Ambition Zero Carbon. The Report also shows that the entirety of AstraZeneca’s imported electricity now comes from renewable sources and that the Company has achieved a 59% reduction in its Scope 1 and 2 greenhouse gas (GHG) emissions since…

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Charity launches community renewable energy bond on the Triodos Crowdfunding platform

Stuart Mitchell

Triodos Bank UK is launching a £4.7 million community renewable energy bond offer on its crowdfunding platform for Empower Community Foundation. The bond has a term of 16 years paying 4.25% gross interest annually. The interest rate will rise with inflation each year. As with all investments, interest payments and return of capital are not guaranteed. There is a £50 minimum investment, and the bond is eligible to be held in a Triodos Innovative Finance ISA (IFISA) that allows interest to be received tax-free. ISA eligibility does not guarantee returns or…

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ASA: Collaborating with online platforms to lift the lid on alcohol ad targeting in social media

Stuart Mitchell

The ASA/CAP have released a post called: ASA: Collaborating with online platforms to lift the lid on alcohol ad targeting in social media. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We have published findings from a landmark project, in which we collaborated with five major platforms popular with children, to identify trends in the targeting of ads by alcohol brands in logged-in social media. …

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Parkinson’s Foundation Launches #FutureofPD Campaign for Parkinson’s Awareness Month

Stuart Mitchell

Marking the beginning of Parkinson’s Awareness Month, the Parkinson’s Foundation has announced the new #FutureofPD campaign. The multifaceted initiative aims to raise awareness of Parkinson’s disease (PD) while highlighting steps the entire community can take to create a future without PD. “Parkinson’s disease affects nearly one million Americans and that is expected to rise as the population ages,” said Parkinson’s Foundation President and CEO John L. Lehr. “This campaign highlights the role we all play in solving this complex disease, whether participating in research, finding expert care and resources, or…

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