Day: 2 May 2022

CAP – Spring clean your ‘allergy’ advertising

Stuart Mitchell

The ASA/CAP have released a post called: Spring clean your ‘allergy’ advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Over the years, the ASA and CAP have seen marketers offer a variety of products and therapies to either “treat” or “relieve the symptoms of” hay fever and associated conditions. Whatever is being advertised, it’s important to hold the right evidence to support the…

Read More

Grosvenor supports a third of its supply chain to achieve a science based target

Stuart Mitchell

38 SME suppliers start a path to a Science Based Target this week by participating in Grosvenor Property UK’s pioneering Net Zero Mentoring Programme. Building on the business’ experience of gaining a validated Science Based Target in 2021, Grosvenor has partnered with Heart of The City to create a free programme to help SME suppliers, with less than 500 employees, map and reduce their own carbon footprint. Over eight months, companies including Elliott Wood, TFT, Barr Gazetas and Collins Construction will gain support across workshops, clinic sessions and 1:1 mentoring…

Read More

Area 23, BBH USA, Epic Games, Leo Burnett Chicago, McCann Paris, Ogilvy, Publicis Italy, And R/GA Win Grand Clio Awards

Stuart Mitchell

The Clio Awards, the premier international awards competition for the creative business, revealed the winners of its most prestigious awards at a live ceremony hosted by Jai Rodriguez at the Ziegfeld Ballroom in New York City this evening. 2022 Grand Clio Awards were handed out to Area 23, BBH USA, McCann Paris, Ogilvy, and R/GA, in addition to Leo Burnett Chicago, who took home four Grand Clios in Print, Direct, Experience/Activation, and Integrated campaign. Clio’s juries celebrated the agency’s powerful work for Change the Ref, Inc., which featured NRA leaders…

Read More

Ibstock promotes Biodiversity with new EcoHabitat range

Stuart Mitchell

Ibstock, the UK’s leading brick manufacturer, has unveiled its EcoHabitat range, a suite of products designed to help promote biodiversity in both new-build developments and RMI. The range, which spans Ibstock’s Clay and Concrete offerings, has been specially designed to be as unobtrusive and easy-to-install as possible, requiring no additional training or equipment. The whole range of products help to protect and support critical wildlife while maintaining the integrity and aesthetic appeal of our homes so homeowners and wildlife can coexist safely. The range is spearheaded by five key products:…

Read More

UNESCO promotes full launch of GenOcean Campaign

Stuart Mitchell

After a successful soft roll out on social media, UNESCO has officially launched GenOcean, the official communications campaign of the UN Ocean Decade 2021-2030. The GenOcean campaign will raise public awareness on the power of ocean knowledge and science to address ocean degradation, encouraging individuals to take action to restore and protect the ocean. GenOcean will revolutionise the way we think and act towards the ocean, building strength in unity and a collective approach to ocean protection and restoration based on the latest science. Mission GenOcean will drive people to…

Read More