Day: 29 June 2022

Ben & Jerry’s Joins New Hiring Program for At-Risk Youth to Prevent Incarceration

Stuart Mitchell

Ben & Jerry’s have announced its participation in Unlock Potential, a ground breaking, intentional employment program for young people who are at greatest risk of incarceration. Through Unlock Potential, employers aim to use hiring to advance racial equity, recruit the next generation of corporate leaders, and help disrupt the poverty-to-prison pipeline.  “The importance of second-chance employment efforts cannot be overstated. But hiring individuals when they’re released from prison isn’t enough – we have to be taking steps to stop them ending up there in the first place,” said Matthew McCarthy,…

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ICAS becomes an ally of the Unstereotype Alliance

Stuart Mitchell

The International Council for Advertising Self-Regulation (ICAS) is delighted to join the Unstereotype Alliance as an ally to support its mission to eradicate harmful stereotypes in advertising ICAS is a global platform that promotes responsible advertising through effective advertising self-regulation. One of the core missions of the association is to promote best practice and work on common solutions to challenges that need to be addressed by the advertising industry and advertising standards bodies, or so called Self-Regulatory Organizations. Since ICAS was set up in 2016, the issue of responsible gender…

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The One Club Opens Call for Entries For Global Young Guns 20

Stuart Mitchell

The One Club for Creativity has opened the call for entries for Young Guns 20, celebrating international creative professionals age 30 or younger. Young Guns is the industry’s only global, cross-disciplinary, portfolio-based awards competition that identifies and celebrates today’s vanguard of young creatives.  The program is open to creatives age 30 and under who have been working for at least two years, full-time or freelance.  Eligible entrants can submit a combination of professional and personal work in graphic design; advertising art direction and copywriting; architectural, environmental and interior design; industrial…

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Manchester City FC, Xylem Extend Multi-Year Global Partnership to Tackle Water Challenges

Stuart Mitchell

Premier League Champions Manchester City have announced the renewal of its multi-year global partnership with water technology leader, Xylem. The renewed partnership includes the Manchester City men’s and women’s teams, and MLS Champions New York City FC and Mumbai City, who are part of City Football Group (CFG). Through the partnership to date, the clubs and Xylem have already reached more than 1 billion people through water awareness, education and volunteerism initiatives that advance their shared mission to create a more sustainable world. In this next phase, the partnership aims…

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New white paper to unveil building blocks of sustainable client/agency relationships

Stuart Mitchell

A comprehensive new IPA white paper is to reveal which characteristics create long-term, mutually sustainable client/agency relationships and how they combine to become greater than the sum of their parts. A traditionally complex subject the report takes a longer and broader view on achieving growth and enables agencies to get it right, right from the start. Authored by Only Dead Fish’s Neil Perkin and featuring interviews with some of the industry’s biggest names, the whitepaper will outline the fundamental, interdependent building blocks required for long-term growth. Unveiled at the flagship IPA…

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