The Body Shop Mobilizes Young People to Vote in 2022 U.S. Midterm Elections

This International Youth Day, The Body Shop U.S. announces bold action to drive youth voter engagement and registration across the country, ahead of the midterm elections this November. Starting today, visitors to The Body Shop’s U.S. stores and website can learn about the importance of voting in this year’s elections, check their current registration status and register to vote through the brand’s virtual voting hub, made possible by Impactree and TurboVote. This effort is an extension of Be Seen. Be Heard, the global campaign from The Body Shop and the…

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CAP – Ensure your ads are picture perfect on World Photography Day

The ASA/CAP have released a post called:  Ensure your ads are picture perfect on World Photography Day. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. World Photography Day (19 August) is an opportunity to celebrate the art and history of photography. Many advertisers use photos in their ads, often to highlight a particular product or service being offered, so here are some top tips…

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UK Information Commissioner sets out focus on empowering people through information

The Information Commissioner’s Office (ICO) has set out a commitment to safeguard the information rights of the most vulnerable people, including regulatory work around children’s privacy, AI-driven discrimination, the use of algorithms within the benefits system and the impact of predatory marketing calls. The plans are set out in ICO25, a three year plan setting out the ICO’s regulatory approach and priorities. Speaking at the launch of the plan, UK Information Commissioner John Edwards will say: “My most important objective is to safeguard and empower people, by upholding their information…

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Sainsbury’s rewards shoppers with bonus Nectar points as the ‘Great fruit & veg challenge’ returns

Sainsbury’s has announced the return of the ‘Great fruit & veg challenge’ this summer, giving customers the opportunity to earn up to an additional 750 bonus Nectar points. Now in its third year, almost 1 million customers have previously taken part, with a whopping 106 million portions of fruit and veg purchased during the challenge. Running from Monday 18th July to Friday 2nd September, the challenge uses fun, interactive targets to encourage customers to pick up more fruit and vegetables when shopping at Sainsbury’s. In return, they will be rewarded…

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Clear Channel becomes one of the biggest programmatic media owners in Europe, delivering over 1 billion impressions monthly

Clear Channel Europe is proud to announce that it now has over 11,000 digital Out Of Home (DOOH) screens available across 9 markets on LaunchPAD, Clear Channel’s programmatic platform rolled out in 2021. This milestone achievement makes Clear Channel one of the leading programmatic media owners in Europe based on the number of screens available, with the ability to deliver over 1 billion impressions per month.   1253 new digital OOH screens in Sweden added to LaunchPAD which means Clear Channel now operate over 11,000 screens available to be bought…

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