Year: 2024

CAP – Sowing the seeds of compliance: communicate your regenerative farming initiatives with confidence

Stuart Mitchell

The ASA/CAP have released a post called: Sowing the seeds of compliance: communicate your regenerative farming initiatives with confidence. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Although not yet widely used in advertising, 2024 has seen increasing chatter around “regenerative farming”. As there is currently no legal or universally agreed definition of the term, it could be used in a wide-ranging way as…

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UEFA EURO 2024 champions sustainability and social responsibility in football

Stuart Mitchell

UEFA EURO 2024 in Germany went beyond incredible gameplay and memorable on-field moments. It was a celebration of football’s impact on society, setting new records and sparking change that extends far beyond the pitch. Beyond the excitement of the matches and the vibrant atmosphere in the stadiums and fan zones, UEFA set out to redefine sustainable event hosting – a commitment reflected in the publication of the UEFA EURO 2024 Environmental, Social and Governance (ESG) Report, which was launched in Frankfurt on 1 November. With a mission grounded in ambition,…

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Banks’ low-ambition and incoherent climate targets put net zero goals at risk – new ShareAction analysis

Stuart Mitchell

Fresh analysis published by responsible investment NGO ShareAction has exposed low-ambition and incoherent climate targets at Europe’s 20 largest banks. This means banks are unlikely to succeed in shifting enough financing away from fossil fuels and toward renewable power, green infrastructure and technologies at the speed and scale needed to prevent a dangerously heated world. The research, which analysed both targets for reducing emissions from financing activities and targets for increasing sustainable finance, found that overall banks’ decarbonisation targets are too narrow, their sustainable finance targets are not rooted in…

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Phoenix Group calls for better promotion of green jobs to improve recruitment among over 50s workers

Stuart Mitchell

A new report has found workers aged 40-65-years-old viewed ‘green jobs’ as riskier than ‘traditional’ jobs in terms of pay, security and skill requirements, which prevents them from considering them as a career option.   The UK’s current green skills gap is estimated at 200,000 workers and cannot be bridged by new labour market entrants and early career workers alone. As such, encouraging mid- to late-career workers to switch careers is essential for meeting near-term climate goals. In order to meet the UK’s net zero targets, encouraging workers with relevant…

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Hess Enterprises Partners with The Hunger Project UK to Drive Sustainable Change and End Global Hunger

Stuart Mitchell

Hess Enterprises, a leading name in innovation and social responsibility, has proudly announced a partnership with The Hunger Project UK, a renowned global charity committed to empowering communities to end hunger and poverty. This collaboration promises to bring exciting fundraising activities and awareness-raising initiatives, driving efforts toward sustainable solutions in some of the world’s most vulnerable regions. A Shared Vision for a Hunger-Free World The Hunger Project UK has a proven track record of supporting grassroots development and helping communities lead their own sustainable growth. Hess Enterprises, known for its…

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