Author: Stuart Mitchell

Cadbury launches moving portrayal of dementia in new ad and extends partnership with Alzheimer’s Research UK

Stuart Mitchell

Cadbury kickstarted the New Year by launching its latest advert, ‘Memory.’ The heartwarming ad tells the story of a father living with dementia, who never forgets his love for his daughter, despite not always recognising her. In the film, he shares an untold story from his past after he is gifted a bar of Dairy Milk Wholenut. ‘Memory,’ which features Alzheimer’s Research UK’s logo on the endplate, was launched on 1 January. Hilary Evans-Newton, Chief Executive at Alzheimer’s Research UK, said: “We welcome this new ad from our partner, Cadbury,…

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Asda donates 1m meals as part of new fruit and veg pledge

Stuart Mitchell

Asda will donate the equivalent of one million meals during the start of 2025, as part of a brand-new “Winter Fruit and Veg pledge” with FareShare and the Coronation Food Project. Running from January to March, the initiative will see over 420 tonnes of fresh fruit and vegetables donated to the UK’s biggest charity fighting hunger and tackling food waste. The donation will support FareShare’s nationwide network of charities including afterschool and breakfast clubs, homelessness shelters, and older people’s lunch clubs. As many families face rising heating bills, FareShare will…

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BRE announces details for BREEAM Awards 2025

Stuart Mitchell

A celebration of the projects and organisations leading the way in sustainable building design, development and management. The Building Research Establishment (BRE) has recently announced details for its 2025 BREEAM Awards – a celebration of the projects and organisations leading the way in sustainable building design, development and management. The awards ceremony will be held on Thursday 5th June at The Peninsula Hotel in London, bringing together industry leaders and innovators from across the globe to celebrate the transformative power of buildings in shaping a sustainable future. BREEAM has been…

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Cancer Research UK and Sky Media join forces to bring new ‘Power of Pledges’ campaign to life highlighting the transformative impact of Gifts in Wills.

Stuart Mitchell

Sky Media, the advertising sales arm of Sky, has joined forces with Cancer Research UK to launch a compelling campaign showcasing the transformative power of legacy gifts. The ‘Power of Pledges’ campaign will debut on World Cancer Day (4th February), using real-life stories to highlight how gifts in Wills contribute to groundbreaking advancements in cancer research and treatment. Gifts in Wills have played a vital role in helping to double cancer survival in the UK over the past 50 years. This campaign brings the impact of those donations to life…

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IRENA to Host Secretariat for Global Coalition on Energy Planning

Stuart Mitchell

The outgoing G20 President Brazil has invites IRENA to serve as the Secretariat of the Global Coalition on Energy Planning (GCEP). At a time when developing countries need to increase clean energy investments six-fold to meet global climate goals, Brazil’s Minister of Mines and Energy, Alexandre Silveira De Oliveira, officially handed over the invitation to IRENA’s Director-General Francesco La Camera during the side event “Global Coalition for Energy Planning – Shaping the Agenda for Action” today ahead of the 15th IRENA Assembly. The establishment of GCEP was announced by the…

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