Tag: Blog

Ethical Marketing Podcast Blog – Spotify: How to lose 24% of your value in one day

Stuart Mitchell

Spotify: How to lose 24% of your value in one day by Dr Andrew Lumsden-Groom Music streaming service Spotify found themselves at the heart of a controversy that’s begun to cost them dearly, after refusing to remove podcast ‘The Joe Rogan Experience’ from the platform after the comedian hosted guests who expressed views about Covid-19 and the vaccine which run against medical advice. Pressure began mounting, and subscribers started cancelling, once musician Neil Young removed his catalogue from the platform, and Joni Mitchell spoke out in his support. But this…

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My Favourite 10 Charity/Non-Profit/Ethical Campaigns of May 2018

Stuart Mitchell

These are my top 10 favourite Non-Profit, Ethical or Charity Campaigns of the previous Month. This Month – May 2018. There were some campaigns I really liked in May, apologies for being a bit late with this one. 10. We’ve heard a lot about plastics over the last few months and it’s become a big topic so this seems a timely idea. UK Plastics Pact launched by the Ellen MacArthur Foundation and WRAP 9. We live in a World where even the most civilised societies brand honest news which they…

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My Favourite 10 Charity/Non-Profit/Ethical Campaigns of April 2018

Stuart Mitchell

These are my top 10 favourite Non-Profit, Ethical or Charity Campaigns of the previous Month. This Month – April 2018. There were some campaigns I really liked in April. 10. A powerful campaign from UNICEF and The Monkeys. UNICEF Asks For ‘ A Minute of Your Time’ to Stop Violence Against Children in New Campaign Via The Monkeys 9.  The “Partnership for the Wild” Campaign aims to end the illegal wildlife trade by raising awareness and by reducing consumer demand for illicit products like elephant ivory, rhino horn and shark…

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The ethics of terms and conditions.

Stuart Mitchell

We all do it, we all sign up to websites and just click through the terms and conditions without reading them. The scandals at Facebook and other online companies with regards to our data have been intensifying over the last month. The problem is that in legal terms we potentially signed away our rights because we didn’t read the terms and conditions. UK TV show the Last Leg printed out the whole T’s and C’s of Facebook a few weeks ago and discovered there was 85,000 words, to put that…

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Ethical Marketing Awards

Stuart Mitchell

One of the things that has frustrated me since I started this site is the lack of awards for those doing the right thing. It’s also frustrating that what awards there are all cost about £300-£1000 to enter and it seems like that’s just something which  instantly prices out some of the smaller companies. Over the next 6-12 months I’m going to try and see if I can interest companies in helping me create a new Ethical Marketing Awards that will be free to enter and be open to everyone,…

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