Tag: Meta

EFA responds to Meta’s muzzling of European civil society

Stuart Mitchell

On 25 July, Meta announced its intention to ban all advertising relating to political, electoral or social issues within the European Union from October 2025. The details provided in an official Meta document published on 26 September will lead to the removal of almost all civil society publications from its platforms. The European Fundraising Association is concerned about the major risks to freedom of expression and information and the significant impact this decision will have on the capacity and finances of European civil society organisations. Censorship solely at the discretion…

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Our thoughts on the changes at Meta

Stuart Mitchell

I don’t often write pieces like this, but I’ve had a few DMs and messages asking for my thoughts on what Meta has recently announced with regards to fact checking, and the changes it’s made to its moderation policy. These are very much my thoughts on this, and everyone is of course free to disagree. I have to admit I find it a strange decision – from an ethical standpoint it feels like a step backwards, but what surprises me is that a smart businessman would make such a decision…

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GoFundMe and Meta Launch First-of-Its-Kind Integration to Raise More for Nonprofits

Stuart Mitchell

GoFundMe and Meta are announcing innovative new sharing features to drive more donations to nonprofits. Through this first-of-its-kind collaboration, donors and nonprofits can more easily share the causes they care about with their social networks. Starting today, nonprofits using GoFundMe’s software company, Classy, will have access to this enhanced sharing experience on Instagram. In the coming weeks, the new Instagram sharing features will be available on GoFundMe for fundraisers supporting nonprofits, with similar functionality following soon on Facebook. Enabling easy donation experiences through social media is critical as new research…

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AWS, Digital Realty, Google, Meta, Microsoft and Schneider Electric Call for Supplier Action to Help Decarbonize Digital Infrastructure

Stuart Mitchell

The Governing Body of the iMasons Climate Accord, a program of Infrastructure Masons, is calling on all suppliers serving data centers to support greater transparency in Scope 3 emissions as part of broader efforts to reduce the industry’s carbon footprint. Consisting of AWS, Digital Realty, Google, Meta, Microsoft and Schneider Electric, the Governing Body released an open letter today that explains the importance of widespread adoption of Environmental Product Declarations (EPDs), which are standardized, third-party-verified documents reporting the embodied emissions of a product. EPDs outline the greenhouse gas emissions of…

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How messaging can personalise complex customer journeys and drive brand growth

Stuart Mitchell

Creating a more personalised two-way interaction with customers is an increasingly important requirement for brands and can generate a significant advantage for businesses, as customer journeys become more complex. ‘Unlocking the potential of conversations: How Business Messaging drives value throughout the customer lifecycle’ is a new study by WARC in partnership with Meta, distilling recent research into the shopper journey to help brands create a closer, more trusted and valued customer relationship.   Aditya Kishore, Insight Director, WARC, said: “Customer touchpoints have been expanding for several years. While the funnel remains…

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