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The Chartered Institute of Marketing and the Marketers Association of Zimbabwe Form Alliance

Stuart Mitchell

The Chartered Institute of Marketing (CIM) and the Marketers Association of Zimbabwe (MAZ) have announced a new partnership to collectively advance the marketing profession, for the benefit of the sector, business and society in Zimbabwe and the United Kingdom. As part of the agreement, which commenced in May, CIM and MAZ have developed an aligned pathway for professional marketers in the two regions to obtain membership of both organisations, whilst also promoting a framework to align qualifications. The two organisations will also design programmes to support the development and mobility…

Alliant Energy releases new Corporate Responsibility Report

Stuart Mitchell

Alliant Energy Corporation recently published its latest Corporate Responsibility Report (CRR). The report includes updates on the company’s sustainability data for 2024. The report also highlights the company’s balanced mix of energy sources, employee engagement opportunities and positive impact on the communities it serves. “At Alliant Energy, we are growing and will continue to grow at the pace of our customers and communities,” said Lisa Barton, President and CEO, Alliant Energy. “By powering opportunity, we’re helping build stronger, more resilient communities for generations to come. From data center development to…

Bureau Veritas Partners with IFC’s Building Resilience Index to Expand Resilience Verification Services Globally

Stuart Mitchell

Bureau Veritas, a global leader in Testing, Inspection, and Certification services (TIC), has signed the first global verifier agreement to expand the reach and impact of the Building Resilience Index (BRI). Under this agreement, Bureau Veritas will serve as a verification partner for BRI across key emerging markets in Latin America, Africa, and East Asia and the Pacific. An innovation of IFC, a member of the World Bank Group, BRI is a web-based framework designed to help developers, investors, and policymakers identify risks to buildings posed by natural hazards and…

Wild Planet Unleashes “Go Wild” Campaign: A Call to Reconnect with Nature & Rewild Consumers’ Lives

Stuart Mitchell

Wild Planet, the leading sustainable canned seafood brand dedicated to transforming the fishing industry and protecting our ocean’s resources, today announced the launch of its bold new marketing campaign: “Go Wild.” This invigorating initiative encourages consumers to step away from the artificial, reconnect with the untamed essence of nature, and embrace a lifestyle fueled by adventure, pure nutrition, and sustainable choices. “‘Go Wild’ is more than a tagline – it’s a rallying cry to reconnect with nature, adventure, and the untamed essence of life itself,” says Clint Mickel, Wild Planet…

CIPR welcomes Government’s new Ethics and Integrity Commission and calls for overhaul of Westminster’s lobbying regime

Stuart Mitchell

The Chartered Institute of Public Relations (CIPR) has welcomed the Government’s announcement of a new Ethics and Integrity Commission (EIC), which aims to drive up standards in public life and delivers on a key manifesto commitment. The Commission, which will be established by strengthening and reforming the Committee on Standards in Public Life, addresses longstanding concerns about the UK’s fragmented approach to regulating ethical standards in Government. The EIC will be responsible for coordinating ethical bodies, formalising cooperation, and the sharing of best practice across Government. While the Commission represents an important…