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3D pioneer Ocean Outdoor brings an unmissable creative DOOH format to market

Stuart Mitchell

DC Studios’ all-new Superman feature film is the launch partner for the Ocean Showcase™. Two years in the making, Ocean Outdoor this week unveils the Ocean Showcase™, a brand-new, freestanding, immersive 3D canvas which draws on the very best creative and technical opportunities modern Digital Out of Home (DOOH) has to offer.   Superman launching the Ocean Showcase at Westfield Stratford With two curved screens spanning almost six metres wide and three metres tall, the Showcase is a precision-engineered LED structure, inspired by Ocean’s pioneering 3D DeepScreen® tech which was first…

New IPA/FT global study reveals trust is the second most powerful business driver

Stuart Mitchell

The new study from the IPA and Financial Times has found that trust is a core strategic asset that directly drives profit, customer acquisition, brand strength, and long-term success for businesses. Trust is a critical currency in business, particularly in the face of rising uncertainty, reduced human contact, and increased concerns around data and AI. But despite its growing commercial importance, most industries are failing to meet the trust expectations of their customers, clients and stakeholders. The report, Bridging the Trust Gap, draws on insights from over 750 global B2B decision-makers…

ASA launches latest phase of UK-wide awareness campaign

Stuart Mitchell

The ASA/CAP have released a post called: ASA launches latest phase of UK-wide awareness campaign. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re back with another burst of bold ads to help people understand who we are, what we do and why it matters. Launching on 7 July, the latest phase of our UK-wide campaign aims to raise public awareness that the ASA…

Lush Launches New Giving Product to Protect the Pollinators

Stuart Mitchell

LUSH has launched a limited edition bath bomb helping to protect pollinators, people and the planet from the impacts of highly hazardous pesticides. 75% of profits are going to support the ongoing campaign work of Pesticide Action Network UK (PAN UK), who are tackling the problems caused by pesticides like glyphosate. Josie from PAN UK explains, “We all have an important role to play in protecting our precious pollinators. By ditching glyphosate and other harmful chemicals in our gardens and urban public spaces, we can create thriving habitats where both…

Zapmap statistics for first half of 2025 show 136 new charging hubs since start of year

Stuart Mitchell

Zapmap, the UK’s leading charge point mapping and data service, has published new statistics on public charge point installations throughout the first six months of 2025. Latest figures show that 8,670  new charge points were installed in H1 2025, a year-on-year increase of 27%. The EV charging infrastructure now encompasses 82,369 devices (110,486 EVSEs) at 40,479  locations.  Charging hubs (defined as six or more rapid or ultra-rapid devices at a single location)  continue to show the highest growth, with 136 of them installed across the country in the first half of…