Tag: Ad Council

New PSA from the Ad Council and NHTSA Highlights the Human Cost of Buzzed Driving

Stuart Mitchell

The Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) today announced the launch of a powerful new public service advertisement (PSA) aimed at preventing buzzed driving across the United States. The latest creative encourages responsible driving behavior at a time when 30% of traffic fatalities nationwide involve an alcohol-impaired driver. The new TV PSA, “Lost in a Flash,” highlights to viewers how avoiding buzzed driving contributes to collective well-being within communities and families. The creative is designed specifically to remind Hispanic male drivers ages…

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NFL Commissioner Roger Goodell to be Honored at the Ad Council’s 71st Annual Public Service Award Dinner

Stuart Mitchell

The Ad Council announced that Roger Goodell, Commissioner of the National Football League (NFL), will be honored with the organization’s prestigious Award for Public Service at its 71st annual Public Service Award Dinner on December 4, 2025, at the Glasshouse in New York City. “Roger’s visionary leadership has not only transformed the NFL into a global force for good, but also elevated the power of sports to unite, inspire and drive meaningful change. His commitment to community and public service embody the very spirit of our mission at the Ad…

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Project Yellow Light Awards 2025 Scholarships to Students for Innovative Distracted Driving PSAs

Stuart Mitchell

The Ad Council and Project Yellow Light announced the winners of the 14th annual scholarship competition, where students have the opportunity to create public service advertisements (PSAs) aimed at educating their peers about the dangers of distracted driving, specifically cell phone usage while driving. The winning PSAs will be displayed in New York City on June 27 on a digital billboard in Times Square, with space donated by Clear Channel Outdoor. Founded in 2007, Project Yellow Light commemorates Hunter Garner, who died in a car crash at age 16. According…

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Georgia Athletes, Sports Organizations Unite to Pioneer Local Mental Health Movement for Fans

Stuart Mitchell

On the 1 of May, to kick off Mental Health Awareness Month, participating college and professional athletes from eight sports organizations in Georgia appear in new public service advertisements (PSAs) promoting mental health across the state. Created with support from the Arthur M. Blank Family Foundation and as an extension of the Ad Council’s national “Love, Your Mind” campaign, the series leverages the star power of local sports heroes to show fans how taking care of their minds sets them up to succeed in life. The PSAs, which will appear…

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New PSAs Aim to Help Families Identify Subtle Signs of Alzheimer’s in Loved Ones

Stuart Mitchell

The Ad Council, in partnership with the Alzheimer’s Association, recently launched new public service advertisements (PSAs) to help people recognize the early signs and symptoms of Alzheimer’s disease and other dementias in their loved ones. The new suite of PSAs are the latest in the award-winning “Some Things Come with Age” campaign, which continues to encourage pre-care partners to learn about the early warning signs of Alzheimer’s. The latest PSAs focus on Black Americans, who are twice as likely to develop the disease. “The Alzheimer’s Association is proud to partner…

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