Tag: Ad Council

New PSAs Highlight the Power of Connection to Combat Isolation

Stuart Mitchell

The “Seize the Awkward” campaign, a partnership between the American Foundation for Suicide Prevention (AFSP), The National Alliance on Mental Illness (NAMI) and the Ad Council, recently announced new public service advertisements (PSAs) encouraging teens and young adults to check in with their friends. Ad Council research finds that teens and young adults crave connection and emotional support, but many struggle to express that need – which can lead to feelings of isolation and loneliness. The new PSAs, “Let’s Be Real,” show that small, intentional moments of connection can make…

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The Ad Council and NHTSA Prevent Hot Car Deaths with New PSAs for “Never Happens” Campaign and Richard Scarry Partnership

Stuart Mitchell

As part of National Heatstroke Prevention Day, the Ad Council and the National Highway Traffic Safety Administration (NHTSA) recently launched new public service advertisements (PSAs) for their “Never Happens” campaign. Pediatric vehicular heatstroke remains the leading cause of non-crash, vehicle-related fatalities for children 14 and younger and typically presents in one of three key scenarios: children forgotten in a car by a caregiver, children gaining access to unlocked vehicles on their own and being unable to get out, and children left behind in a car. The campaign features all three…

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Hosted by Whoopi Goldberg, Sam Champion and Jesse Palmer, the Ad Council’s 71st Annual Public Service Award Dinner Raises Record-Breaking $10 Million

Stuart Mitchell

On Thursday, December 4, the Ad Council, America’s leading organization harnessing the power of communications for social impact, held its Annual Public Service Award Dinner. Commissioner of the NFL, Roger Goodell, was honored for his leadership in driving the league’s long-standing commitment to public service. Held at the Glasshouse in New York City, the event raised $10 million to support the nonprofit and its national social impact campaigns. The evening was hosted by Emmy®, Grammy®, Academy Award® and Tony® winner Whoopi Goldberg, WABC-TV and “Good Morning America” weather anchor, Sam…

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VA and the Ad Council Affirm That Every Veteran Deserves Support – Regardless of When, Where or Why They Served

Stuart Mitchell

The U.S. Department of Veterans Affairs (VA) and the Ad Council have unveiled a new series of public service advertisements (PSAs) as part of their ongoing national campaign, “Don’t Wait. Reach Out.” The initiative encourages all Veterans facing challenges to visit VA.gov/REACH, a comprehensive resource hub specially designed to connect them with resources and services to support them across life’s challenges. The new suite of PSAs, titled “You Are a Veteran,” acknowledge that many Veterans wrestle with complex feelings about their service, sometimes questioning whether they deserve Veteran resources and…

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Brady Relaunches Secure Firearm Storage Website EndFamilyFire.org with Personalized, Expanded Resources for Gun Owners

Stuart Mitchell

Brady’s End Family Fire program – in partnership with the Ad Council – announced the relaunch of its website EndFamilyFire.org, with updated resources and a new interactive self-assessment that provides gun owners with guidance to create personalized, practical firearm storage plans.   End Family Fire is the only national program that uses the power of communications and public service advertisements (PSAs) to bring gun owners into the conversation to reduce gun violence. The program addresses the reality that less than half of all gun owners in America store their firearms securely, and 4.6 million children in…

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