The Illinois Department of Public Health (IDPH), Brady: United Against Gun Violence and the Ad Council are debuting the next phase of their “Pause to Heal” campaign, an innovative public-private partnership that was piloted in 2024 to raise awareness of Firearm Restraining Orders (FROs), also known as “extreme risk laws” or “red flag laws.” Despite these tools’ proven efficacy at preventing firearm injuries and deaths, awareness among the general public remains low. This year, the campaign is launching a new suite of public service advertisements (PSAs) that illustrate how loved…
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The Ad Council Announces Disney’s Rita Ferro as Board Chair
Rita Ferro, President of Global Advertising for The Walt Disney Company has been named Chair of the Ad Council’s Board of Directors. She succeeds Tara Walpert Levy, Vice President, Americas at YouTube. For more than 80 years, the Ad Council has championed pivotal issues impacting people across the United States. Representing marketing, media, technology and business sectors, Board Members leverage their unique expertise, strong leadership and financial contributions to ensure the continued success and growth of the organization. The Ad Council’s Board of Directors works closely with the organization’s leadership…
Read MoreNew PSA from the Ad Council and NHTSA Highlights the Human Cost of Buzzed Driving
The Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) today announced the launch of a powerful new public service advertisement (PSA) aimed at preventing buzzed driving across the United States. The latest creative encourages responsible driving behavior at a time when 30% of traffic fatalities nationwide involve an alcohol-impaired driver. The new TV PSA, “Lost in a Flash,” highlights to viewers how avoiding buzzed driving contributes to collective well-being within communities and families. The creative is designed specifically to remind Hispanic male drivers ages…
Read MoreNFL Commissioner Roger Goodell to be Honored at the Ad Council’s 71st Annual Public Service Award Dinner
The Ad Council announced that Roger Goodell, Commissioner of the National Football League (NFL), will be honored with the organization’s prestigious Award for Public Service at its 71st annual Public Service Award Dinner on December 4, 2025, at the Glasshouse in New York City. “Roger’s visionary leadership has not only transformed the NFL into a global force for good, but also elevated the power of sports to unite, inspire and drive meaningful change. His commitment to community and public service embody the very spirit of our mission at the Ad…
Read MoreProject Yellow Light Awards 2025 Scholarships to Students for Innovative Distracted Driving PSAs
The Ad Council and Project Yellow Light announced the winners of the 14th annual scholarship competition, where students have the opportunity to create public service advertisements (PSAs) aimed at educating their peers about the dangers of distracted driving, specifically cell phone usage while driving. The winning PSAs will be displayed in New York City on June 27 on a digital billboard in Times Square, with space donated by Clear Channel Outdoor. Founded in 2007, Project Yellow Light commemorates Hunter Garner, who died in a car crash at age 16. According…
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