Tag: adam&eveDDB

adam&eveDDB creates 84 sculptures for CALM to campaign against male suicide

Stuart Mitchell

Project 84 is adam&eveDDB’s second campaign for The Campaign Against Living Miserably (CALM), a charity dedicated to preventing male suicide. The work aims to initiate a much-needed conversation and action around male suicide prevention and bereavement support. The 84 sculptures are a visual representation and poignant reminder of the tragic statistic that 84 men take their own lives every week. The sculptures have been created by renowned sculptor Mark Jenkins, with support from bereaved friends and families who have lost a loved one to suicide. Across a series of workshops,…

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C4 to launch Lloyds Bank’s £1m Diversity in Advertising campaign

Stuart Mitchell

Lloyds Bank’s winning ad campaign of the Channel 4 £1m Diversity in Advertising Award launched exclusively on Channel 4 on mental health awareness Time To Talk Day (1.2.18). The adverts will feature celebrities – including Professor Green, Jeremy Paxman, Rachel Riley and Alex Brooker – as well as members of the public and Lloyds Bank colleagues playing a variation of the ‘Who am I?’ sticky-note guessing game, to explore the common misconceptions about living with a non-visible disability. And to coincide with the campaign’s launch, a new Lloyds Bank and…

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Hard-hitting campaign for the ICRC highlights the agony parents feel when children go missing

Stuart Mitchell

adam&eveDDB has launched a hard-hitting campaign to highlight the work of the International Committee of the Red Cross (ICRC) in locating and reuniting families separated by conflict, violence and disaster. The film, uses CCTV footage of parents and grandparents desperately searching for children that they’ve lost and asks the audience to imagine that feeling lasting for years as opposed to just a few minutes. The film finishes by showingreal momentsoffamilies torn apart for years being reunited thanks to the work of the ICRC. Matt Clancy, Humanitarian Policy Spokesperson, InternationalCommittee of…

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