Tag: Alzheimers Research UK

‘Just Dance Memories’ Campaign Raises £60,000 For Dementia Research

Stuart Mitchell

Ubisoft, creator and publisher of the video game, Just Dance®, has donated £60,000 to Alzheimer’s Research UK – doubling the initial fundraising target for their #JustDanceMemories campaign. In November, the two organisations announced that they had joined forces to protect the precious memories the game helps families to create, launching the #JustDanceMemories social media campaign to raise awareness and funds for life-changing dementia research. Supporters were invited to participate by sharing a heart-warming film, created especially for the campaign, as well as their own favourite dance memories. Ubisoft pledged to…

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Dementia charity launches mass survey to help shape future treatments

Stuart Mitchell

Alzheimer’s Research UK, the UK’s leading dementia research charity, is asking people to take part in a new survey that could help shape future treatments for dementia. The online survey asks for people’s views on the aspects of daily life that are most important to them, and which they’d most like to protect if they were to develop a disease that causes dementia. The survey was launched Tuesday 20 August, at alzres.uk/shapetreatments Over 850,000 people in the UK are currently living with dementia. The condition is caused by brain diseases,…

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Virtual choir releases song to power groundbreaking dementia research

Stuart Mitchell

A global virtual choir has released an emotional fundraising song to raise funds for pioneering dementia research, inspired by a Huddersfield family’s experience of the condition. The APEX Team’s cover of Avril Lavigne’s Keep Holding On will raise money for Alzheimer’s Research UK, with the song launched just days after choir member Laurenna Eyre lost her mother-in-law to Alzheimer’s disease. The APEX Team is a virtual choir of 44 talented singers who use the Smule mobile app, which allows people from anywhere in the world to sing together. Using the…

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F1 Legend Sir Jackie Stewart announces £2m boost to accelerate dementia research

Stuart Mitchell

Three-time Formula One world champion Sir Jackie Stewart has launched a £2m search for a new generation of scientists to accelerate breakthroughs in the prevention and treatment of dementia. The funding has been committed by Sir Jackie’s Race Against Dementia charity which he founded after his wife of 56 years, Lady Helen Stewart, was diagnosed with frontotemporal dementia. Taking a lead from the fast-paced world of professional motorsport, Race Against Dementia has been set up to drive new ways of tackling the big questions in dementia research, and to accelerate…

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Celebrities join Dementia Revolution’s #MemoryRelay

Stuart Mitchell

Celebrities including Richard Branson, Rachel Riley and Candice Brown have been sharing some of their most cherished memories on Twitter to help power research towards a cure for dementia. Their posts have been in aid of a #MemoryRelay for the Dementia Revolution – a one-year campaign that has seen Alzheimer’s Society and Alzheimer’s Research UK join forces as the charity partner for Virgin Money and the 2019 Virgin Money London Marathon. The aim is to raise £3.5million to help fund groundbreaking dementia research at the UK Dementia Research Institute. For…

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