Tag: app

TBWA\Paris highlight new App for Entourage to encourage helping hands!

Stuart Mitchell

The number of homeless people in France has dramatically increased during the last years (+58% since 2001), especially in major cities. In that context, the NGO Entourage has developed an app connecting caring people around the homeless to fight against the relational exclusion of those who have nothing. Because homeless people need more than money they need help and consideration, people can help them with specific need they have -ex: writing CV or giving them toothpaste-  thanks to that app. The purpose of this campaign, by TBWA\Paris, is to awaken…

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Together Equal Launches Conversation Cards for Kids App

Stuart Mitchell

Together Equal has launched an app version of their conversation cards targeting families, with profits from every download going straight to small, independent charities working towards equality on a grassroots level. The Together Equal conversation card app, developed by Relishcreative.com,  is designed with families with kids in mind giving 56 different questions to get the conversation started. Sarah Coulton, Lead Designer at Relishcreative.com said ‘We thought it was really important to have an app version of the conversation starters. Not only is it more convenient for parents, but it’s much…

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Frank reward employees for switching off from work

Stuart Mitchell

Frank have launched an innovative new way to help employees switch off from the constant pressures of being ‘always on’ and help them achieve a better work/life balance by deterring them from looking at their mobile phones.   Frank have partnered with technology provider, Hold, to enable employees to switch off from work by putting their phone on hold, and will offer them rewards for doing so.  The Frank on Hold app will detect when an employee has used their smartphone and will reward them with points dependent on how…

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Canary Wharf Group Launches New App with HELPFUL to Encourage Widespread Reuse and Recycling Across the Estate

Stuart Mitchell

Canary Wharf Group has partnered with HELPFUL, the creators of the world’s first plastic recycling and rewarding app to simplify and incentivise reuse and recycling for consumers. In an industry first, piloted by Canary Wharf Group, the app will help those visiting and working on the Canary Wharf estate to correctly recycle their waste, make the switch to reusable products to avoid single-use plastic and collect rewards in a pioneering Estate-wide effort to drive behavioural change. As part of Canary Wharf Group’s continued campaign towards becoming a Plastic Free Commercial Centre with…

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Chevrolet’s Call Me Out App Aims to Curb Risky Driving

Stuart Mitchell

Chevrolet is launching a new smartphone app called Call Me Out to help remind new and experienced drivers to keep their eyes on the road and put their phones down while they are driving. According to a recent Research Now survey, 84 percent of people admit that distracted driving while handling a phone is dangerous, yet 90 percent of drivers have done it. Driven to change the behavior and the conversation, Chevrolet hosted a hackathon where teams of young people were challenged to propose ways to reduce distracted driving. The…

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