Tag: BBDO

Facebook, BBDO, Flight School debut St. Jude Hall of Heroes virtual reality experience to help raise awareness for children battling cancer at St. Jude Children’s Research Hospital

Stuart Mitchell

For the first time ever, St. Jude Children’s Research Hospital® has partnered with Facebook to launch the St. Jude Hall of Heroes, a virtual reality experience inspired by St. Jude patients and brought to life by creative agencies BBDO New York and Flight School. A 360 video of the experience narrated by actor Patrick Warburton is now available on Facebook and starting Dec. 6 the experience will be available for demo on Oculus Quest devices exclusively in select Best Buy stores. The VR experience will debut on the Oculus platform…

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The Ad Council and Autism Speaks partner with Sesame Workshop to encourage early screening for autism in new multimedia public service campaign

Stuart Mitchell

Though autism can be reliably diagnosed as early as age 18 months, most children aren’t diagnosed until between 4 and 5 years old—and studies indicate that age is even higher for low-income and minority children. A new bilingual awareness campaign featuring Julia, a four-year-old Sesame Street Muppet with autism, launched today to promote early screening and diagnosis, which can open a world of possibilities for the estimated 1 in 59 children with autism. The multimedia campaign, including new video public service announcements, grew out of a partnership between the Ad…

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BBDO and Tulipan Launch The consent pack: condoms that only opens when two people agree to it.

Stuart Mitchell

BBDO and Tulipan, an iconic condoms brand in Argentina, launched an initiative aimed at promoting respect and consent in sexual relationships. For this purpose, the company developed a new presentation of condoms that can only be opened with the agreement of two people. Literally, you need the couple’s 4 hands to open the pack.   “Tulipan has always spoken of safe pleasure, but for this campaign we understood that we had to talk about the most important thing in every sexual relationship: pleasure is possible only if you both give…

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