Tag: Daisy

O2 takes on scammers with Daisy – the AI granny scambaiter

Stuart Mitchell

With one in five Brits (22%) experiencing a fraud attempt every single week, O2 and VCCP’s AI creative agency faith have recently  launched a first of its kind campaign to fight back against scammers.   At the heart of the campaign is Daisy, a lifelike, state-of-the-art, Conversational AI designed to speak with scammers and keep them on the phone for as long as possible so they have less time to try and scam real people. The newest member of O2’s fraud prevention team, Daisy was created using a range of cutting-edge…

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Apple expands global recycling programmes

Stuart Mitchell

Apple has announced a major expansion of its recycling programmes, quadrupling the number of locations US customers can send their iPhone to be disassembled by Daisy, its recycling robot. Daisy will disassemble and recycle select used iPhones returned to Best Buy stores throughout the US and KPN retailers in the Netherlands. Customers can also turn in their eligible devices to be recycled at any Apple Store or through apple.com as part of the Apple Trade In programme. Apple has received nearly 1 million devices through Apple programmes and each Daisy…

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Apple adds Earth Day donations to trade-in and recycling program

Stuart Mitchell

Ahead of Earth Day, on the 19th April, Apple announced that for every device received at Apple stores and apple.com through the Apple GiveBack program from now through April 30, the company will make a donation to the non-profit Conservation International. As part of its ongoing recycling effort, the company also debuted Daisy, a robot that can more efficiently disassemble iPhone to recover valuable materials. Both Apple GiveBack and Daisy support Apple’s commitment to create a healthier planet through innovation — and help the company move a step closer to…

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