Tag: Engage Podcast

Episode 16 of CIPR’s Engage Podcast out now; PR in the Age of AI

Stuart Mitchell

The Chartered Institute of Public Relations’ (CIPR) Engage podcast returns with a new episode reflecting on artificial intelligence’s origins and its impact on the future of public relations.  Episode 16 – PR in the Age of AI – comes one year after the launch of ChatGPT. Host Andrew Bruce Smith, marks the natural language processing tool’s first birthday by looking at the unprecedented technological advances in AI and examining how future developments will impact PR’s landscape.  This episode explores both the practical and ethical aspects PR and comms teams have to…

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Episode 8 of CIPR’s Engage Podcast out now; the fight against climate change disinformation

Stuart Mitchell

“So as an issue, I can’t think of anything more important for us as communicators – as those who help make sense of the world. Without trying to define communications and PR, I think that’s, kind of, what our mission or purpose is. I think it’s absolutely essential that we understand what’s happening, what the motivations are, who the actors are, what the distribution channels are, and then what our moral and ethical obligations are, both to understand that and apply that to our work.”  – David Gallagher, Communications expert…

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Episode 7 of CIPR’s Engage Podcast out now; the current state of public affairs

Stuart Mitchell

The latest episode of CIPR’s quarterly ‘Engage’ podcast is out today and it explores the topic of lobbying and the current state of the UK’s public affairs industry.   Hosted by Chair of the CIPR Public Affairs Group, Max Sugarman, this episode looks at how recent political scandals have contributed to an erosion of public confidence and trust in government and politicians with an expert panel of guests offering thoughts on how this can be addressed.   Joining host Max Sugarman are guests;   Rachael Clamp, founder and director of Ardesey Ltd  Peter…

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Episode 6 of CIPR’s Engage Podcast out now; Accessible Communications

Stuart Mitchell

The latest episode of CIPR’s quarterly ‘Engage’ podcast is out today and explores accessible communications and the role public relations professionals have in ensuring client and employer communications are accessible and inclusive.  With 15% of the world’s population facing some form of disability and the World Health Organisation (WHO) estimating that two billion people across the globe will require assistive communication, memory, or a hearing aid in the next 10 years, this episode looks at the importance of embedding accessible practices in the workplace and practical advice in how to…

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Episode 5 of CIPR’s Engage Podcast out now; Strategic Communicators

Stuart Mitchell

“As communicators, we find it highly frustrating when we get to tactics first before we’ve considered what the purpose of what we’re trying to achieve is, and what we expect to measure and the behavioural change that we expect to see as a result…So, tactics first, never. Strategy first, always.” James Powell, head of group communications at Irwin Mitchell The new episode of CIPR’s quarterly ‘Engage’ podcast is out now and explores the issue of strategic communications; what it is, why it’s important, and how to do it. Hosted by Sarah…

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