Tag: Fairtrade Foundation

Fairtrade launches petition to protect forests and farmers

Stuart Mitchell

The Fairtrade Foundation is launching a petition calling on the UK Government to ensure that incoming deforestation legislation does not push extra costs on farmers. The petition also calls for the UK Government to deliver on climate funding commitments. The move comes ahead of secondary legislation of the Environment Act which will come before Parliament this year and outlines further details on deforestation. The new regulation will require big companies to prove that they are not importing products from illegally forested land. Although Fairtrade believes that the deforestation legislation will…

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30 years of Fairtrade making its mark: Together we can build a better future

Stuart Mitchell

2024 is the 30th anniversary of the FAIRTRADE Mark in the UK, and the Fairtrade Foundation will be celebrating the achievements of the movement with innovative events and campaigns throughout the year, it has announced.  It is three decades since Fairtrade-certified products first appeared on the supermarket shelves across the nation. The first, Green & Black’s Maya Gold Chocolate, was launched in 1994, followed by Cafédirect and Percol coffees, and Clipper tea.   There are now more than 6,000 Fairtrade products in the UK alone, and the number is growing…

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Sainsbury’s invests in living wages for banana workers three years ahead of industry commitment

Stuart Mitchell

From today, every single banana bought at Sainsbury’s will contribute towards paying thousands of workers a fairer wage and support the future of banana growers in Cameroon, Colombia, Dominican Republic and Ghana. Last year, Sainsbury’s, along with nine other UK retailers brought together by IDH, committed to enabling banana workers – those employed on large banana plantations – to receive a living wage by 2027. Sainsbury’s has taken action to address living wages now, three years ahead of the industry commitment. The price Sainsbury’s is paying for every box of…

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12 UK universities achieve Fairtrade status in national ‘Fairtrade University and College Award’

Stuart Mitchell

Several universities in the UK have received the latest Fairtrade University and College Award, in recognition of their commitment to promoting ethical consumerism and pursuing trade justice for farmers and workers in low-income countries. The Fairtrade University and College Award requires students to engage significantly in social outreach and to work collaboratively with one another, and with their institution, to achieve the accolade. This year, 12 universities achieved Fairtrade status: Bangor University; Bath Spa University; University of Bristol; Bucks New University; University of Chichester; City, University of London; Manchester University;…

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Fairtrade Foundation receives ‘Superbrand’ status for its strong, authentic brand

Stuart Mitchell

The Fairtrade Foundation has been awarded ‘Superbrand’ status for 2022/2023 in recognition of the strength of the ethical movement’s brand and public perception in the UK. Superbrands, the world’s largest independent arbiter of branding, this week announced the recipients of this status. It is given annually to brands that lead the field in ‘quality, reliability and distinction’. A ‘Superbrand’ is defined as one that: has ‘established the finest reputation in its field’ ‘offers customers significant emotional and/or tangible advantages over its competitors, which customers want and recognise’. Fairtrade Foundation –…

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