Tag: healthy eating

ASA – New rules on ads for “less healthy” food and drink products

Stuart Mitchell

The ASA/CAP have released a post called: New rules on ads for “less healthy” food and drink products. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Today, we’re issuing a consultation on the implementation of new rules further limiting food and drink advertising to children on TV, and in on-demand programme services (ODPS) and paid online ad media. In 2022, the UK Government introduced…

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Consumers’ healthy-eating choices wane as cost of living bites

Stuart Mitchell

The number of adults saying they are coping on their current salary has fallen 5.5% since pre-2020 lockdown, with only half of young adults and just under two-thirds of women saying they are coping on their current income. Meanwhile, the number of adults preferring to eat organic food has fallen by almost a third in early 2022 particularly among younger generations and women, and the number of all adults preferring not to buy food that has been genetically modified has dropped by almost 40%. These are just some of the…

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