Tag: Magic Breakfast

Famous Faces Get Behind ast And Urge People To Support The Charity’s Great Big Breakfast Event To Help Feed Hungry Schoolchildren

Stuart Mitchell

A number of famous faces are joining forces with children’s charity, Magic Breakfast to encourage people to host a special breakfast party this spring and help feed hungry schoolchildren. Sign up for the Great Big Breakfast in April and with every mouthful you will be supporting Magic Breakfast’s bid that no child in the UK is too hungry to learn. Actors Russell Tovey and Larry Lamb and TV chefs, Nadiya Hussain and Shivi Ramoutar are all supporting the Great Big Breakfast and you too can join them. Taking part is…

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Quaker Is Sharing The Warmth By Donating Up To 2.5 Million Warm Breakfasts To Those In Need This Winter

Stuart Mitchell

Quaker Oats is building on its long-standing partnership with Magic Breakfast and teaming up with FareShare, to unveil their new ‘Share the Warmth’ campaign. This will see the brand pledge to donate up to 2.5 million warm breakfasts to communities across the UK in need. New limited-edition packs will be rolling out across the grocery, convenience, and wholesale channels until March 2023 and will highlight that one pack sold = one donation*.  The campaign will be supported by wider marketing initiatives, including radio, social media and in-store activity. Claire Molyneux,…

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Heinz Beanz and Magic Breakfast launch interactive out of home campaign to show how hunger affects school children

Stuart Mitchell

Heinz Beanz is continuing its pledge to support the fight against child hunger in the UK with an interactive out of home campaign using Ocean Outdoor’s state-of-the-art LookOut technology to show how hard it is for children to focus when they go to school hungry. The campaign broke on February 21 for seven days across nine interactive digital screens in six UK cities including Birmingham, London, Leeds, Manchester, Newcastle and Southampton. The chosen locations all have more than 30% of children living in poverty. The campaign was developed and planned…

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Bullion Productions’ new film for Magic Breakfast paints hard-hitting picture of UK hunger

Stuart Mitchell

National food charity Magic Breakfast has launched a powerful new film, entitled ‘No Child Too Hungry to Learn’, to raise awareness of the realities faced by families experiencing hunger across the UK, and the vital support the charity provides to help alleviate food insecurity. Created by All3Media’s Bullion Productions, the six-minute film provides a moving account of hunger and poverty, featuring real families sharing their experiences of struggling to feed themselves and their children. Shockingly, one contributor reflects on a time when she had to resort to eating dog food,…

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Rachel Riley teams up with Magic Breakfast children’s charity for ‘Fuel For Success’ campaign

Stuart Mitchell

Countdown presenter Rachel Riley has joined forces with national food charity Magic Breakfast to support their new campaign Fuel For Success, which aims to raise awareness of the positive impact a healthy breakfast can have on a child’s success in and out of the classroom, and vital funds for the charity. Magic Breakfast is the UK’s leading charity for school breakfast provision. Now marking its 20th year, it supports up to 170,000 children at risk of hunger each school day, ensuring they have the fuel they need to succeed. In…

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