Four Out Of Five Magic Breakfast Schools See Improved Mental And Emotional Wellbeing Of Pupils Receiving Breakfast From The Charity

It has long been cited that breakfast is the most important meal of the day and for young people at school, this couldn’t be more so. Not only does it boost concentration and attainment, leading to better outcomes, but new research from children’s charity Magic Breakfast has also found it improves their mental health and wellbeing. A whopping 83% of the charity’s partner schools agreed that the Magic Breakfast provision has impacted positively in this area. Out of these, 20% thought mental health and wellbeing was significantly better and 64%…

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Charity partnership sets sights on delivering 170,000 breakfasts for hungry children

A charity partnership between esteemed children’s charity, Magic Breakfast, and sustainable cosmetics company Soap₂o, is set to provide 170,000 essential school breakfasts to children living in food insecurity nationwide. The partnership comes after figures from the Food Foundation highlight a 1.4m rise in the number of children living in food-insecurity across the UK since last April. September figures released from Kantar show that despite a recent drop in supermarket inflation, 95% of consumers are still worried about the impact of rising grocery prices, with further pressure added from concern over…

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Support Magic Breakfast’s Fuel For Success Campaign And Help Feed Hungry Tummies This Exam Season

Starting the day hungry impacts greatly on education, leaving youngsters unable to concentrate at school as they ache for something to eat. Sadly, this will be the case for many young people preparing to sit exams up and down the country this summer. Children’s charity Magic Breakfast provides healthy breakfasts to more than 200,000 youngsters who arrive at school each day too hungry to learn and will launch its annual Fuel For Success campaign on May 1st. The campaign will not only highlight the effect that eating a nutritious breakfast…

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Famous Faces Get Behind ast And Urge People To Support The Charity’s Great Big Breakfast Event To Help Feed Hungry Schoolchildren

A number of famous faces are joining forces with children’s charity, Magic Breakfast to encourage people to host a special breakfast party this spring and help feed hungry schoolchildren. Sign up for the Great Big Breakfast in April and with every mouthful you will be supporting Magic Breakfast’s bid that no child in the UK is too hungry to learn. Actors Russell Tovey and Larry Lamb and TV chefs, Nadiya Hussain and Shivi Ramoutar are all supporting the Great Big Breakfast and you too can join them. Taking part is…

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Quaker Is Sharing The Warmth By Donating Up To 2.5 Million Warm Breakfasts To Those In Need This Winter

Quaker Oats is building on its long-standing partnership with Magic Breakfast and teaming up with FareShare, to unveil their new ‘Share the Warmth’ campaign. This will see the brand pledge to donate up to 2.5 million warm breakfasts to communities across the UK in need. New limited-edition packs will be rolling out across the grocery, convenience, and wholesale channels until March 2023 and will highlight that one pack sold = one donation*.  The campaign will be supported by wider marketing initiatives, including radio, social media and in-store activity. Claire Molyneux,…

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