Tag: PRCA

What authenticity means to you – PRCA launches Ethics Month

Stuart Mitchell

The Public Relations and Communications Association will mark this Ethics Month with a series of regional and global events, including its flagship International Summit on 14th September, to stir world-wide conversation on authenticity. The first major PRCA ethics event will take place on 12thSeptember, 12:30pm BST, with the Dublin Conversations Cofounders Andy Green FRSA and Padraig McKeon for a 30-minute focussed chat on fake purpose/purposewash. The Zoom event is free and practitioners can expect a conversation that pushes beyond convention and delves into issues such as Dark Sludge and Dark…

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PRCA supports the new ‘Gems in Comms’ podcast series

Stuart Mitchell

The Public Relations and Communications Association (PRCA) is pleased to announce its sponsorship of the upcoming ‘Gems in Comms’ podcast series by 9to5workrebels, set to launch on September 5th. Focused on the experiences of diverse talent in the UK PR and Communications industry, this series offers valuable insights into a field that has been predominantly white at 91%. Hosted by Ebony Gayle, an independent consultant with extensive PR and communications experience, the series delves into the real-life stories of people of colour working in the field addressing topics like career…

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Study shows industry is doing more about climate crisis but Climate Comms Group says it’s not enough

Stuart Mitchell

he launch of the third annual research report from the PRCA Climate Communication Group – formerly the Misinformation and the Climate Crisis Strategy Group – and research partner Opinium reveals an industry increasingly confident in its ability to guide organisations towards meaningful action on climate issues. The study of 230 PR and communications professionals explored the attitudes and perceptions of practitioners towards their role and the climate crisis. This year’s study also provided an opportunity for practitioners to show their knowledge about climate justice, where those who least contribute to…

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Industry confidence remains high as PR leaders embrace AI tools – PRCA ICCO Confidence Tracker

Stuart Mitchell

PR leaders remain confident about market conditions, and are increasingly exploring the potential of AI tools such as ChatGPT, according to the latest PRCA and ICCO Confidence Tracker published recently. 73% of leaders say that they are ‘very confident’ or ‘quite confident’ about the future of their organisation, and 16% are ‘not very confident’ or ‘not confident at all’, compared with 83% and 16% respectively in the last Tracker published in February 2023. While there has been a fall, the overwhelming majority of leaders remain positive about market conditions. Over…

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PRCA marks milestone in governance review with appointment of Interim Change Director

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has appointed Andraea Dawson-Shepherd as Interim Change Director. The appointment marks a milestone in the PRCA’s governance review process, as the organisation prepares the details of its new structure and governance and management processes in advance of an Extraordinary General Meeting this September. Andraea’s background is in change management and corporate affairs, making her particularly well suited to support the PRCA through this period. Until recently she held C-suite Corporate Affairs & Change roles in international corporate organisations such as Coty Inc, Carlsberg…

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