F**k New is a new, social campaign from re-commerce tech brand reboxed which is seeking to mobilise people against throwaway culture, which has a hidden dark side of harmful emissions and toxic waste. The campaign launches on Black Friday (aka the day when everyone buys shit they don’t need) and will run up until Christmas Day (aka the day when everyone buys shit for other people that they don’t need), across LinkedIn, YouTube, Twitter, Instagram and Facebook. F**k New is reboxed’s attitude to tech. For too long, mobile phone networks…
Read Morereboxed launches “F**K New” campaign on Black Friday to reduce throwaway culture’s toxic e-waste
