Stella Artois and Water.org Conduct Hidden Camera Experiment to Demonstrate Impact of the Global Water Crisis

On the heels of encouraging consumers to “Make Your Super Bowl Party Matter” to help end the global water crisis, and in advance of Stella Artois and Water.org’s Super Bowl debut, the brand is launching “The Wait for Water,” a digital video to further contextualize the global water crisis. The video, released today, challenges people to imagine their everyday lives without access to clean water – a daily reality for millions of people in the developing world. It spotlights the reactions of unsuspecting people around the world when they are…

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