Facebook, Google and Trustpilot fail to filter out fake reviews, Which? finds

Facebook, Google and Trustpilot can be easily infiltrated with fake reviews as unscrupulous brokers selling them for as little as £4 successfully exploit weaknesses in their systems, a Which? investigation suggests.   The consumer champion’s latest investigation involved setting up a fake business and approaching brokers to boost its pages on the three platforms using bogus five-star reviews – which revealed a sprawling network of fake reviewers on Facebook.  After easily finding a series of ‘fake review brokers’ through Google, Which? signed up to one called Xealme, which can create reviews…

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