Holcim will deploy up to 1,000 electric trucks from Volvo by 2030. Delivery for the first trucks will start in the fourth quarter of 2023. This is the largest commercial order to date for Volvo electric trucks. Both companies are founding members of the First Movers Coalition (FMC), a coalition of companies that use their purchasing power to create early markets for innovative clean technologies. The deal is part of a wider partnership between Holcim and Volvo Group to deploy electric trucks across Holcim’s operations in Europe between now and…
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Volvo Cars to be fully electric by 2030
Volvo Cars is committed to becoming a leader in the fast-growing premium electric car market and plans to become a fully electric car company by 2030. By then, the company intends to only sell fully electric cars and phase out any car in its global portfolio with an internal combustion engine, including hybrids. The company’s transition towards becoming a fully electric car maker is part of its ambitious climate plan, which seeks to consistently reduce the life cycle carbon footprint per car through concrete action. Its decision also builds on…
Read MoreVolvo Cars aims for 25 per cent recycled plastics in every new car from 2025
Volvo Cars, has announced its ambition that from 2025, at least 25 per cent of the plastics used in every newly launched Volvo car will be made from recycled material. Volvo Cars also urged auto industry suppliers to work more closely with car makers to develop next generation components that are as sustainable as possible, especially with regards to containing more recycled plastics. To demonstrate the viability of this ambition, the company has unveiled a specially-built version of its XC60 T8 plug-in hybrid SUV that looks identical to the existing…
Read MorePremiere for Volvo Trucks’ First All-Electric Truck
Volvo Trucks now introduces its first all-electric truck for commercial use – the Volvo FL Electric for urban distribution and refuse operations, among other applications. Sales and series production of the new model will start in Europe next year. With this introduction Volvo Trucks takes the lead in solutions for electrified goods transport in cities. “We’re immensely proud to present the first in a range of fully electrically-powered Volvo trucks ready for regular traffic. With this model we are making it possible for cities that aim for sustainable urban development to…
Read MoreLloyds Bank & Adam & Eve/DDB win Channel 4 Diversity in Marketing Prize after Volvo Withdrawal
Lloyds Bank and Adam & Eve/DDB have been named the winners of Channel 4’s annual Diversity in Marketing Award. They took the crown just a few weeks after Volvo pulled out of the competition. They claimed that Gray’s winning entry had not been approved, and as such passed up on £1m in free airtime. In July, Channel 4 announced that Volvo UK and Valenstein & Fatt (Grey London) had won the £1million airtime prize for the Diversity in Advertising Award, with an ad campaign focussed on non-visible disability. Marketing Week…
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