Tag: Saatchi & Saatchi

Saatchi & Saatchi and Mr President awarded first prizes in Ocean’s annual digital creative competition for EE and Stonewall Housing

Stuart Mitchell

Moonpig, Diageo, Great Ormond Street Hospital and The Hygiene Bank join the six winners Saatchi & Saatchi and Mr President have secured the top prizes in Ocean’s annual digital creative competition which rewards bold, original ideas that push the boundaries of digital out of home (DOOH) advertising. Replicating last year’s successful partnership, Saatchi & Saatchi and EE have once again taken first prize in the brand category, this time for the creation of the first ever interactive OOH schools’ field trip. The idea forms part of EE’s wellbeing work on…

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Waitrose and Saatchi & Saatchi launch their first advertising campaign

Stuart Mitchell

Waitrose and Saatchi & Saatchi kick start their new relationship with the launch of a marketing campaign for the new Japan Menyū range.  The campaign which launches on 4th October, has been created by Saatchi & Saatchi and bought by MG OMD, is built on our brand promise of ‘Food to Feel Good About’, and puts our high quality and great tasting products at the heart of the creative, showcasing how the new range can be ‘Good’ for so many of our customers and their busy lives.  One of the…

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Saatchi & Saatchi and Ocean partner with Pregnant Then Screwed to make the childcare crisis unignorable

Stuart Mitchell

Pregnant Then Screwed, the charity working to end the motherhood penalty, has partnered with Saatchi & Saatchi and Ocean Outdoor to launch A Cry For Help, an integrated nationwide campaign running across DOOH, Spotify, digital and social to support a new national report into the childcare crisis released by the charity.  A Cry For Help centers on a core audio asset of a baby crying, a sound that has been scientifically proven to be impossible for human brains to ignore, whether or not you have children. To develop a crying…

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Donation Dollar Continues to Remind Australians To Give in New Campaign via Saatchi & Saatchi

Stuart Mitchell

International Day of Charity (September 5th) marks the two-year anniversary since the Royal Australian Mint released the world’s first Donation Dollar: a one-dollar coin designed to be donated. To encourage Australians to continue to give what they can, the Mint has again partnered with Saatchi & Saatchi Australia to launch a national awareness campaign. The ongoing goal is to continue circulating Donation Dollars until 25 million are released, including an additional 5m to be released this year. The campaign aims to remind people to look out for Donations Dollars in…

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Toyota launches 2020 Tokyo Olympics ‘Breaking Point’ campaign via Saatchi & Saatchi

Stuart Mitchell

With the 2020 Tokyo Olympic Games approaching, Toyota Australia has launched ‘Breaking Point’, an integrated campaign celebrating its work with Paralympian Ryley Batt and showcasing the event’s “Mobility For All” philosophy. The campaign focuses on the athletic abilities of Ryley Batt during a game of wheelchair rugby, whilst also demonstrating how Toyota’s Product Planning & Development (PP&D) team worked with Ryley to re-engineer elements of his wheelchair to ensure he can perform at his best. Created by Saatchi & Saatchi Australia, the campaign is a true realisation of Toyota’s mobility…

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