Day: 8 July 2018

Dopper Foundation and National Geographic Encounter Unveil a Replica of the Brooklyn Bridge in Times Square Made with 5,000 Single-Use Plastic Water Bottles

Stuart Mitchell

On World Oceans Day, the Dopper Foundation unveiled its Plastic Bridge interactive art installation in New York City’s Shubert Alley in the Times Square district, in collaboration with National Geographic Encounter: Ocean Odyssey, an entertaining and immersive adventure across the ocean from the South Pacific to the coast of California. Measuring 30 feet wide by 11 feet tall, the plastic replica of the Brooklyn Bridge is built by Burning Man Artist Colin Hendee and is made with 5,000 single-use plastic water bottles, which were collected by New Yorkers and Sure…

Read More

Quorn™ makes first steps to remove black plastic from packaging, eliminating 297 tonnes of non-recyclable plastic from its supply chain

Stuart Mitchell

As a brand dedicated to sustainability, Quorn leads the industry in the reduction of non-recyclable plastic waste and moves one step closer to achieving 100% recyclable, reusable or compostable packaging by 2025. Quorn has announced its ground-breaking move to eliminate more than 297 tonnes of black plastic packaging from its supply chain by the end of June 2018. This step is part of the wider focus of the Quorn brand to be a leader in sustainable nutrition and is the first such significant effort to reduce, and eventually eliminate, black…

Read More

ONDCP, Truth Initiative and the Ad Council Join Forces on National Effort to Fight Opioid Misuse

Stuart Mitchell

The White House Office of National Drug Control Policy (ONDCP), Truth Initiative® and the Ad Council today unveiled The Truth About Opioids, a comprehensive public education campaign focused on preventing and reducing misuse of opioids among youth and young adults. The multi-channel campaign is designed to help young people understand the facts about opioids, the risk of addiction and the crucial role young people can play in solving the crisis within their communities. The new campaign will be supported in donated media by top digital, social and linear platforms that…

Read More

PRCA launches annual Reginald Watts Prize for Insight

Stuart Mitchell

The PRCA has launched the annual Reginald Watts Prize for Insight. The award, which launched in 2016, recognises the legacy of Reginald Watts FPRCA, former PRCA Chairman, CIPR President, and UK CEO of Burson Marsteller. The annual prize commemorates his thought leadership, writing, and forethought. The competition will see young participants challenged to write thought-provoking essays on the PR and communications industry. This year’s question is: “In an age of a revolution in digital communications how would you define ‘Public Relations’?” Anyone aged 25 or under may enter an essay…

Read More

Getty Images appointed as an Official Media Partner of Pride in London

Stuart Mitchell

Getty Images, a world leader in visual communication, today announces that it has been appointed as an Official Media Partner of Pride in London, which will see it capture this year’s official celebrations and set up a legacy collection of content for Pride in London to reference in years to come. Under the official designation, Getty Images will deploy its elite roster of expert news and entertainment photographers and videographers – who have a long history of covering Pride events – to cover the Pride in London parade on 7th…

Read More