Month: February 2021

IPA backs programmatic project that benefits agencies

Stuart Mitchell

The IPA has expressed its full support for TAG TrustNet, a new phase of TAG’s ongoing Distributed Ledger Technology (DLT) initiative, to improve the transactional transparency and accountability of digital media procurement. The project uses blockchain technology, specifically DLT, to establish a common “truth” on metrics to improve the efficiency of reporting for all stakeholders, including the verification of TAG certification status for inventory.  In terms of specific benefits to agencies, TAG TrustNet: Improves programmatic planning and buying Provides full transparency on your budget allocation and impression delivery across the…

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Climework’s solution is part of Microsoft’s plan to reach negative emissions

Stuart Mitchell

Climeworks is pleased to announce that its carbon dioxide removal solution has been selected as part of Microsoft’s carbon removal portfolio to help reach negative emissions by 2030 and remove the company’s historic emissions by 2050. In addition to emissions reduction efforts, which prevent new CO₂ from entering the atmosphere, climate scientists agree that removing historic and unavoidable emissions from air is crucial to limit global warming to 1.5°C. Businesses play a key role in the mitigation of global warming and are starting to address their current, past and unavoidable carbon…

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Music competition launched to raise awareness of child labour

Stuart Mitchell

The Music Against Child Labour Initiative, which brings together musicians to raise awareness of child labour, launched a song competition on 3 February 2021 to mark the UN International Year for the Elimination of Child Labour. Musicians of all genres are invited to submit a song to inspire governments and stakeholders to take action to eliminate child labour, which affects nearly 1 in 10 children worldwide. While child labour has decreased by almost 40 per cent over the last two decades, the COVID-19 pandemic threatens to reverse that progress. The…

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Lloyd’s takes action to accelerate transition to sustainable economy

Stuart Mitchell

Lloyd’s has launched a report which sets out its plans for accelerating the transition to a more sustainable insurance and reinsurance marketplace. Lloyd’s Environmental, Social and Governance Report 2020 builds on Lloyd’s existing ESG work with a comprehensive market-wide strategy that aligns with the United Nations’ Sustainable Development Goals and supports the principles set out in the Paris Agreement.  The report highlights ongoing work to drive culture change across the Lloyd’s market. This includes commitments to meaningful and measurable actions to build a more inclusive working environment such as establishing…

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Fifth Third Achieves Carbon Neutrality

Stuart Mitchell

Fifth Third has announced that it has achieved carbon neutrality for its operations in 2020, including greenhouse gas emissions from its facilities and business travel. This achievement was accomplished by directly reducing the Company’s corporate carbon footprint, purchasing renewable power and utilizing carbon offsets from a project in its retail footprint for remaining emissions. “Becoming the first regional U.S.-based commercial bank to achieve carbon neutrality demonstrates Fifth Third’s unequivocal commitment to environmental sustainability leadership in the financial services industry,” said Fifth Third Chairman and CEO Greg D. Carmichael. “Achieving and…

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