Day: 26 June 2024

WRAP launches new data stories platform which explores household food waste research in an innovative way

Stuart Mitchell

WRAP is excited to unveil their new data stories platform – a whole new way of bringing their food waste research to life. This is the first time that it will be possible for existing household food waste statistics (from 2021/2022) to be investigated in a visual way, with interactive charts and graphs.   Data stories will provide an alternative new way for WRAP’s research to be presented and shared. initially the tool presents household food waste research. In the UK, WRAP estimates total food waste in 2021 at 10.7 million…

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Vitabiotics announces two year partnership with FareShare to help fund 110,000 meals

Stuart Mitchell

Vitabiotics announces two year partnership with FareShare to help fund 110,000 meals The UK’s number one vitamin company, Vitabiotics, has joined forces with FareShare to bolster the health and wellness of children nationwide. Both Vitabiotics Wellkid and FareShare understand that every child should have access to the vital nutrition essential for their growth and development. To help work toward this shared goal, Vitabiotics Wellkid has funded the equivalent of 110,000 meals. With over 14.4 million people in the UK living in relative poverty, Vitabiotics has partnered with FareShare to support…

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E45 launches its Channel 4 Diversity In Advertising Award campaign, spotlighting Transgender journeys

Stuart Mitchell

Skincare brand E45 has unveiled its Channel 4 Diversity in Advertising Award-winning campaign – shining a light on the lived experiences of Trans people with a new TV ad debutid on Friday 17 May, backed by over £1 million worth of commercial advertising airtime across the Channel 4 network. The ad, This Is Me, This Is My Space, features a group of Trans people in the privacy of their bathrooms, focusing on personal skincare which helps them feel confident and comfortable. This Is Me, This Is My Space, which premiered on Channel…

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Multimillion fund will boost innovation in sustainable aquaculture

Stuart Mitchell

£4.6 million fund will bring academia and industry together to tackle key challenges facing sustainable UK aquaculture. Researchers and their industrial partners working in sustainable aquaculture are set to benefit from a share of a new £4.6 million Biotechnology and Biological Sciences Research Council (BBSRC) investment. The Sustainable Aquaculture Partnerships for Innovation fund will support 10 projects designed to address specific challenges facing British aquaculture, including disease prevention and animal welfare. All funded projects include at least one partner from industry who will contribute at least 10% cash or in-kind…

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Marketers at major multinationals say input from policy professionals is more relevant than ever

Stuart Mitchell

Top marketers have an appetite for even more policy input on key issues such as sustainability, risk management and reputation. WFA launches model Framework for Positive Marketing Behaviours to help foster collaboration and enable marketers to better manage risk and opportunity in a polarised world. Marketers and policy leaders at some of the world’s largest companies are looking for closer collaboration as they seek to tackle complex issues in an increasingly challenging marketing environment, according to new WFA research due to be released at WFA’s Global Marketer Week in Toronto.…

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