The Ad Council recently released the latest iteration of its Emmy-Award winning “Love Has No Labels” campaign, showing audiences that love has the power to overwhelm hate. Highlighting real instances of empathy and unity, the public service advertisement (PSA) demonstrates the power that intentional acts of love, kindness, allyship and support can have to counter bias and hate. With the backdrop of current division and escalating hate, the new creative developed pro bono by R/GA, offers a more hopeful reality – one grounded in the idea that even in the…
Read MoreMonth: June 2024
Compassion celebrates historic new law after 50-year campaign to Ban Live Exports
Compassion in World Farming recently expressed its delight that a ban on the cruel trade in live animal exports has passed its final stage in Parliament and will soon be enshrined in law, following more than 50 years of campaigning by the animal welfare and environmental charity. Once enacted, the Animal Welfare (Livestock Exports) Bill will mean that farmed animals can no longer be exported from Great Britain for slaughter or fattening. This horrific, unnecessary and archaic trade, which for decades has seen millions of animals crammed into vehicles on…
Read MoreACT Good Report 2024 celebrating the best campaigns promoting social and environmental responsibility
ACT Good Report is a unique ranking showcasing the world’s most impactful use of creative communications to promote sustainability and social responsibility and raise awareness of significant social and environmental issues. This year marks the 10th anniversary of the report. The Good Report is compiled by ACT Responsible, the international non-profit association and largest source of the world’s best social and environmental campaigns, in collaboration with WARC, the global marketing insights company, and publisher of the WARC Rankings. The ACT Good ranking is calculated by combining the performance of campaigns…
Read MoreStudents in 31 Countries Win In 2024 Young Ones Awards
The One Club for Creativity kicked off Creative Week 2024 by honoring winning schools and students from around the world in the global Young Ones Student Awards 2024 ceremony at Sony Hall in New York Young Ones is one of the world’s most acclaimed competitive showcases for advertising, digital communication and design students. The program offers four separate competitions: Young Ones ADC, offering students the chance to earn an ADC Cube by competing in many of the same disciplines and categories as the prestigious ADC Annual Awards; Young Ones One…
Read MoreAd Net Zero Appoints Dr. Bill Wescott As Lead Climate Science And Policy Advisor
Ad Net Zero, the global climate action programme for the advertising industry, announced today that Dr. Bill Wescott will serve as lead climate science and policy advisor and chair of the Ad Net Zero Climate Science Advisory Group. Wescott’s role will ensure that the Ad Net Zero programme embodies best practice in climate science, policy, and regulation. Wescott’s remit will support the ad industry to accelerate climate action, both through decarbonising the entire ad value chain and inspiring behavioural change through the campaigns created. Wescott will chair the Climate Science Advisory…
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