Month: December 2024

A diverse Central Europe leads the way in creating a new chapter for PR

Stuart Mitchell

Unprecedented regional co-operation behind “Focus Report 2024: PR in Central Europe” Public Relations is especially diverse in countries of Central Europe and individual differences must be treated with respect – this is one of the findings of a new professional publication crowdsourced by four national Public Relations associations. PR experts from Hungary, Czech Republic, Poland and Slovakia came together in the largest regional co-operation to date to launch “Focus Report 2024: PR in Central Europe”, a unique publication that paints a portrait of their emerging markets and identifies key characteristics…

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ELC Unveils Fiscal 2024 Social Impact and Sustainability Report & Climate Transition Plan Progress Update

Stuart Mitchell

The Estée Lauder Companies (ELC) released its Fiscal Year 2024 Social Impact and Sustainability (SI&S Report). The report showcases the company’s continued work toward achieving its social impact and sustainability commitments. It highlights ELC’s efforts in its focus areas including climate and energy, sustainable packaging, responsible sourcing, ingredient transparency, employee experience and equity, well-being and safety, and impactful social investments.  In addition, ELC published its 2024 Progress Update to its Climate Transition Plan, highlighting its efforts to address climate change. This update outlines ELC’s latest strategic actions, challenges and progress…

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U by Kotex® Launches MaxiMalism Jeans to Help End Shame Around Periods

Stuart Mitchell

According to a recent study, 83% of girls feel like they should hide their period products on the way to the bathroom.1 U by Kotex® is empowering women to embrace their inner confidence and champion transparency around periods, literally. Introducing MaxiMalism Jeans: a limited-edition line of denim jeans designed to proudly feature your pad, not obscure it. After all, roughly 1.8 billion people menstruate every month worldwide.2 It’s time to end the shame and recognize there is nothing to hide. With MaxiMalism Jeans, U by Kotex® is taking the most popular…

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ASA – A formula for success: how to ensure your formula milk advertising does not break the rules

Stuart Mitchell

The ASA/CAP have released a post called: A formula for success: how to ensure your formula milk advertising does not break the rules. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The formula milk market is filled with an array of brands and variety of milks, which can be overwhelming for new (or sleep deprived) parents. However, Section 15 of the Code, which reflects…

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Irish Government approves membership of new Just Transition Commission

Stuart Mitchell

The Irish Government has approved the appointment of members to the Just Transition Commission for an initial three-year term. The Just Transition Commission will have a key role in advising and supporting the government to ensure that the move to a climate neutral economy is fair and benefits everyone. Key tasks facing the government in delivering a just climate transition include the need to maximise employment opportunities, and to support people and communities that may be most negatively affected by the transition away from fossil fuels, and to put engagement…

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