October 3, 2025 | Ethical Marketing News

CAP – A picture says a thousand words. Avoiding misleading imagery in ads

October 3, 2025September 12, 2025 Stuart Mitchell

The ASA/CAP have released a post called: A picture says a thousand words. Avoiding misleading imagery in ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Marketing communications must not materially mislead or be likely to do so. When assessing whether an ad is likely to mislead, the ASA will consider the entire ad, and the overall impression given in the ad. As well…

ICAS Global Think Tank Publishes First “Think Pieces” and Unveils New Visual Identity

October 3, 2025September 13, 2025 Stuart Mitchell

The ICAS Global Think Tank has taken a major step forward in shaping global conversations around responsible advertising in the age of AI, with the release of its first two “Think Pieces” — expert contributions that explore the ethical challenges posed by the use of artificial intelligence in advertising. The publications were launched during a webinar held on 8 September, titled:“Beyond Simple Labelling – A Nuanced Approach to Transparency in AI-Generated Advertising,” featuring a presentation by Konrad Shek, Public Policy & Regulation Director at the UK Advertising Association. Konrad shared insights from his paper, which unpacks the…