Starting from the 1st of October 2017 photos in France, must bear a notification if they have been retouched to make models look thinner. If there have been changed the image must state “photographie retouchée” (or “retouched photograph”) and will count in all digitally modified images published within advertising, the media, on the internet and even in catalogues if the retouching “has changed the physical appearance of models,”. Where the notice is required, the words “Photographie retouchée” must be visible in a way that is both easily to see and…
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Latest UK ad complaint figures released by the ASA
Complaints to the ASA (Advertising Standards Authority) in the first half of 2017 show that TV continues to be the most complained about advertising medium with 5,127 complaints about 2,272 ads. Online ads are a close second (4,062 complaints), with more individual ads (3,852) complained about than any other medium. Despite receiving fewer complaints, there were 11% more cases (individual ads complained about) compared to the same period in 2016. In total, the ASA received 13,131 complaints (19.8% fewer than last year) about 9,486 ads (January – June). The decline…
Read MoreNational Grid launches “world’s first” green energy forecast.
While the end of summer may have meant grey weekends for some, it was in fact the ‘greenest’ summer on record according to new data from National Grid. From 21 June to 22 September, almost 52% percent of our electricity generation was met by low carbon sources, compared to around 35% four years ago. This news comes as the company today launches innovative new software that forecasts the carbon intensity of electricity generation up to two days ahead, helping people to understand and control their energy use. National Grid is…
Read MoreAll About Trans Launch Resources for Trans People engaging with the media
UK charity All About Trans have launched a resource for Trans People Engaging with the media. We would usually write up from a press release on this, but on this occassion we felt it was appropriate to include the whole piece from their site as we feel it’s important people see the full article. This piece is originally from their website, so please have a look there, as this site has some amazing advice for those who may need it. These are the recommendations: Many trans and non-binary people get…
Read MoreHavas Media ask are we seeing the end of gender?
Gender is a hot-button issue in 2017, with gender-related controversies multiplying around the world. But will there come a time when gender is regarded as no more important than a person’s height, handedness, or hair color? Based on the findings of Havas Group’s recent survey of more than 12,000 people in 32 countries and the accompanying “The Future Is FeMale” report (downloadable here), a nongendered future may be in the cards. “The media is raging with arguments about pay gaps, harassment, sexploitation, rape culture, mansplaining, and manspreading, not to mention…
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