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Leeds Beckett University team wins ‘The Pitch’ national marketing competition to be named ‘Marketers of the Future’

Stuart Mitchell

The Chartered Institute of Marketing (CIM) has announced a student team from Leeds Beckett University as winners of its national student marketing competition, The Pitch. This year, the competition was sponsored by Samsung UK with student teams challenged to find creative ways to market its new foldable mobile phone category to Gen Z. Jessica Rolph, Hannah Napier and Georgina Tordoff from team ‘Brains of Beckett’, beat teams from across the UK to be crowned ‘Marketers of the Future’. Due to Covid-19, the live final of the competition was held virtually…

PRCA Digital Awards 2021 Winners Announced

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has announced the winners of the PRCA Digital Awards 2021. Fourteen winners were announced last night (24th March) in a virtual awards ceremony. The Awards were sponsored by 3Gem Research (headline sponsor), Reuben Sinclair, CARMA, DeHavilland, and Milk & Honey PR. PRCA Director General Francis Ingham MPRCA said: “Congratulations to the all the winners! The events of the past twelve months have proved the undeniable importance of digital communications for organisations and society. Although we hope last night’s event will be our last virtual awards ceremony,…

Tetra Pak recognised with prestigious double ‘A’ score for global climate and forests stewardship

Stuart Mitchell

Tetra Pak has been recognised for leadership in corporate sustainability by global environmental non-profit CDP, securing a place on its prestigious A List for tackling climate change, as well as acting to protect forests – two of the three environmental themes covered by CDP. Tetra Pak is the only company in the carton packaging sector to be included in the CDP leadership band for five years in a row and to score an outstanding double ‘A’ for climate and forests in 2020.   Tetra Pak is part of a very small number…

2021 PR and Communications Council election results announced

Stuart Mitchell

The Public Relations and Communications Association (PRCA) is delighted to announce the 2021 PR and Communications Council elected members and the appointment of Julia Herd CMPRCA as its Chair. The PR and Communications Council provides a formal mechanism for the industry’s most senior practitioners to consult on the key issues impacting PR and communications. The Council – which acts as a think-tank for the industry – informs the PRCA’s strategic priorities and delivers best-practice guidance for professionals. The 22 new elected members will be joined by the Chairs of all…

Ford Motor Company to Receive World Environment Center’s 2020 Gold Medal Award for Corporate Sustainability

Stuart Mitchell

The World Environment Center (WEC) is pleased to announce that its 36th annual Gold Medal for International Corporate Achievement in Sustainable Development will be awarded to Ford Motor Company.  President and Chief Executive Officer of Ford Motor Company, Jim Farley, accepts the Gold Medal Award presented for their outstanding work in Sustainability. Through a global competition, the independent Gold Medal Jury selected Ford’s application for their commitment to transforming its culture and innovating across the business, from the production line to the design studio; for their commitment to reduce the CO2…