Tag: Ad Council

New Unprecedented Communications Effort Confronts National Mental Health Crisis

Stuart Mitchell

The Huntsman Mental Health Institute and the Ad Council recently unveiled their most comprehensive communications initiative yet, designed to create a more open, accepting and proactive society when it comes to mental health. Through extensive market research, the new “Love, Your Mind” campaign was developed to resonate with the nearly 70 million adults across the U.S. who are likely to experience mental health challenges – while also holding attitudes and beliefs that may discourage them from seeking help. Building on the Huntsman Mental Health Institute and the Ad Council’s long-term…

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Allen Media Group Honored with 2023 Catalyst Award for Exceptional Support of Ad Council’s Project Roadblock

Stuart Mitchell

Allen Media Group (AMG) received the 2023 Catalyst Award for their outstanding support of Ad Council public service campaigns over the past year, particularly their dedication to the anti-buzzed driving campaign, Project Roadblock. This year marks the 20th anniversary of Project Roadblock, a critical initiative aimed at reducing drunk driving fatalities during the holiday season. The Ad Council’s Catalyst Award, presented annually, recognizes communications companies that play a pivotal role in advancing meaningful social change through strategic programs. Allen Media Group has consistently demonstrated their dedication to this mission by…

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New Campaign from The Ad Council and Alzheimer’s Association Encourages Hispanic Communities to Recognize the Differences Between Normal Aging and Early Signs of Alzheimer’s Disease

Stuart Mitchell

The Ad Council, in partnership with the Alzheimer’s Association and creative agency Lopez Negrete Communications, launched new public service advertisements (PSAs) “Some Things Come with Age” in an effort to increase early detection of Alzheimer’s and other dementias within the Hispanic community by raising awareness of the early signs and symptoms. The new campaign, which celebrates the positive aspects of aging while educating about changes that could be signs of Alzheimer’s, will be available in English and Spanish nationwide. “Early detection and diagnosis of Alzheimer’s and other dementia offers important…

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The Ad Council Announces Verizon’s Diego Scotti as Board Chair

Stuart Mitchell

Diego Scotti, CMO of Verizon, has been named Chair of the Ad Council’s Board of Directors. He succeeds Jacki Kelley, EVP, Chief Client Officer and Chief Business Officer, IPG. Tara Walpert Levy, VP, Americas YouTube, currently serves as Vice Chair of the Ad Council’s Board of Directors and will succeed Scotti as Chair in 2024. For more than 80 years, the Ad Council has been at the forefront of driving the communications industry’s social impact efforts. Its Board of Directors is comprised of a prestigious group of senior marketing, media…

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The Ad Council Launches Creators for Good Ambassador Program with Whalar to Leverage Trusted Messengers on behalf of America’s Most Pressing Social Issues

Stuart Mitchell

The Ad Council, the non-profit organization behind national social impact campaigns, in partnership with global creator commerce agency Whalar, announce the Creators for Good Ambassador Program as part of its premier in-house talent engagement division, Creators for Good. The Creators for Good Ambassador Program is comprised of a selection of trusted influencers who have deep passions for social issues related to areas of focus for the Ad Council including mental health awareness, gun violence prevention, substance use disorders and racial justice. The program applies the Creators for Good Ambassadors’ lived…

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