Tag: Ad Council

Ad Council Joins the White House, HHS and CDC to Launch COPING-19 Campaign on Mental Health Struggles amid Covid-19 Pandemic

Stuart Mitchell

More than 40% of Americans report that they are struggling with mental health conditions as a result of the Covid-19 crisis, according to an August 2020 survey reported in the Centers for Disease Control and Prevention (CDC) Morbidity and Mortality Week Report. The Ad Council is joining the White House, the U.S. Department of Health and Human Services (HHS), CDC and the CDC Foundation to launch COPING-19, a national public service advertising (PSA) campaign aimed at raising awareness and providing Americans with tips and resources to help people who are…

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Ad Council Launches $50 Million Fund for National COVID-19 Vaccine Education Effort

Stuart Mitchell

The Ad Council has announced plans for a communications effort to encourage vaccination against the virus, which will represent one of the largest public education campaigns in history. This effort will be launched in partnership with the COVID Collaborative, a national assembly that has brought together leading experts and institutions across health, education and the economy to turn the tide on the pandemic by supporting state and local officials. This national initiative will complement government efforts and has set an initial goal of raising $50 million from the private sector,…

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Nearly One in Five People Globally Experience Consistent Loneliness, According to New Study from the Ad Council

Stuart Mitchell

The Ad Council has announced new research findings regarding the current state of loneliness around the world. [1] The study revealed that nearly one in five (19%) report that they always or often feel alone. [2] Over a quarter (27%) report regularly feeling physically or socially isolated (whether by choice or not) on a regular basis. In addition, while interventions previously implemented on a broader scale have either focused on older adults or the general population, the study revealed that younger people are more likely to feel alone and experience…

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National Campaign Encourages Dads to Show “#Dadication” in the Face of Challenges

Stuart Mitchell

Parents and families are facing new challenges amid the pandemic, but one thing hasn’t changed: the importance of dads being involved in their children’s lives. New PSAs announced today—created by the U.S. Department of Health and Human Services’ Administration for Children and Families (ACF), the National Responsible Fatherhood Clearinghouse and the Ad Council—encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy. https://youtu.be/cIPcpCDgJvI The new PSAs are the latest in an ongoing national campaign to encourage dads to be part of their children’s…

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New National Campaign Reveals How Safe Firearm Storage Can Help Prevent Suicide

Stuart Mitchell

3 in 4 Americans aren’t aware that most gun deaths are suicides. In fact, according to the CDC, 61 percent of all gun deaths in America are suicides—more than homicides and unintentional shootings combined. Brady and the Ad Council released new national public service advertisements (PSAs) for their End Family Fire campaign to bring greater attention to gun suicide and the role that safe gun storage plays in its prevention. The broader campaign is designed to address “family fire,” a shooting involving an improperly stored or misused gun in the…

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