Tag: ASA

ASA – Don’t miss out on this ‘Daily Deal’ Insight!

Stuart Mitchell

The ASA/CAP have released a post called: Don’t miss out on this ‘Daily Deal’ Insight! I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. There’s no denying the satisfaction of tracking down a really great offer.  A savvy shopper is certainly a happy shopper and ‘daily deals’ type promotions and websites can offer consumers some very enticing savings.  But these promotions are subject to the…

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ASA – Trends in ad complaints during lockdown – a review – Marketing in the time of Covid-19

Stuart Mitchell

The ASA/CAP have released a post called: Trends in ad complaints during lockdown – a review. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Unlocking our ad complaints As the phased easing of lockdown restrictions begins and we all look tentatively ahead, we’ve reviewed the complaint cases we received during the peak of the health crisis to see whether and how consumer concerns changed.…

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ASA – Opinion Piece – We think political advertising should be regulated

Stuart Mitchell

The ASA/CAP have released an opinion piece, originally in the Guardian, called: We think political advertising should be regulated. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The current global health crisis is, rightly, front and centre of all current political, media and societal discourse. But rewind just a few short months and you’ll recall the UK general election, which played out against a backdrop…

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ASA – Using Technology for Good: our Annual Report

Stuart Mitchell

The ASA/CAP have released a post called: Using Technology for Good: our Annual Report. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Annual Report 2019, published today, reveals how the use of technology has helped us to be more effective in how we regulate UK advertising and protect consumers and businesses. As part…

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ASA – We’ve launched a Scam Ad Alert system to help better protect consumers online

Stuart Mitchell

The ASA/CAP have released a post called: We’ve launched a Scam Ad Alert system to help better protect consumers online. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We are launching a UK Scam Ad Alert system in partnership with the major digital advertising and social media platforms, including Facebook and Google, to help tackle bogus ads that leave consumers out of pocket. The…

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