Asda launches new and vibrant Extra Special Tomatoes, which go the extra mile to protect the environment

In recognition of British Tomato Fortnight, Asda is introducing two new varieties of tomatoes to its customers, grown sustainably in Britain. When Asda customers buy a pack of Extra Special Mixed Tomatoes, they will be able to sample the delights of the two new varieties of cherry tomatoes, which boast vibrant colours of golden yellow and vibrant orange. But, as well as the fresh vibrancy, quality and value these British tomatoes bring, Asda’s grower Flavour Fresh has also been going the extra mile to make these home grown tomatoes sustainable.…

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George at Asda launches new and exclusive t-shirts to support NHS Charities Together and The Care Workers Charity

As the nation prepares to applaud our frontline workers for the 9th week, George at Asda has designed a rainbow themed slogan t-shirt to raise money to support two key Charities. 100% of the profits are to be split equally between NHS Charities Together and The Care Workers’ Charity. The t-shirts are set to launch online and in stores from Thursday 21st May. The colourful unisex t-shirt design is made from 100% cotton and features a beautifully bright rainbow slogan urging us all to be ‘Brave, Kind, Strong’ alongside the…

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ASDA launches colourful rainbow pizza in support of frontline workers

With the nation coming together and continuing to stay at home to support the NHS and care workers, people are looking for easy ways to brighten up their mealtimes. As a homage to the NHS and care workers, Asda is launching a Rainbow Pizza – an edible interpretation of the iconic rainbow symbol that is providing people with hope during the pandemic. You can also feel good whilst you feast knowing that 100% of the profits of every purchase will go to charity. Asda will split this donation equally between…

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Asda’s CEO makes commitment to support care homes through COVID-19

Asda’s President and CEO Roger Burnley has written to customers to pledge Asda’s support for over 3,500 care homes across the country, as they continue to care for some of the nation’s most vulnerable people through COVID-19. Recognising the concerns of Asda’s customers and colleagues around the impact of COVID-19 on care homes, Mr Burnley used his regular email to customers to outline how Asda will be extending its support for the vulnerable during the COVID-19 pandemic, by offering thousands of small care homes priority access to online delivery slots…

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Asda extends Scan & Go Mobile to all stores to encourage contact free shopping

To further support social distancing measures for customers, Asda has extended its Scan & Go Mobile offering to all 581 stores. From today, the mobile service is live in every Asda store, with customers able to download the app on their phone and use it to scan and pack their groceries as they shop. The supermarket recognises that right now, customer and colleague safety is more important than ever before, so the roll out of Scan & Go Mobile should offer peace of mind in these uncertain times – enabling…

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