Verizon Media has announced a donation of $10 million in advertising inventory to support mental and public health response efforts to address the novel coronavirus (COVID-19). The inventory will be used to raise awareness and mobilize resources, deepening Verizon Media’s longstanding commitment to supporting the health of the global community at large. Verizon Media will also provide campaign support including creative services and management. As part of its well being initiative, the company also launched Yahoo Life, a site focused on news, resources and content dedicated to wellbeing. “The coronavirus…
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UNESCO provides Ethical Frameworks to COVID-19 Responses
As the world is responding to the global COVID-19 pandemic, quick decision-making is vital. But it can also become a challenging exercise when ethical questions and sometimes dilemmas arise in a context of emergency where human lives and human dignity are threatened. The UNESCO Regional Office for Southern Africa (ROSA) has stepped up to provide ethical frameworks to decision-makers and frontline professionals in this difficult time. When medical resources are scarce in times of pandemics, what are the criteria for choice and decision-making? In times of national lockdowns, whose dignity…
Read MorePRCA COVID-19 Taskforce launches support service for communications leaders
The PRCA’s Global COVID-19 Taskforce has launched a free consultation service to help communications leaders manage their organisations and agencies through the COVID-19 crisis. 77% of PR businesses expect the current pandemic to cause a loss of earnings, according to research published by ICCO and PRovoke. The new service – led by Lansons Chief Executive and Co-founder, Tony Langham – connects highly experienced advisors from around the world with communications leaders seeking support. The PRCA has partnered with international associations including EACD, IABC (EMENA), ICCO and IPRA to ensure the…
Read MorePublic relations specialists with Roxhill Media launch The Community PR initiative in response to the Corona crisis
Calling all charities and organisations in need of comms support during Covid 19 – and, PR professionals wanting to do some good and make new contacts. The impact of Covid-19 can be felt across the industry, agencies and organisations alike have had to furlough staff to keep their businesses afloat. When clear and concise communication is at its most required, there are a pool of volunteer PR practitioners ready to provide support during this period, through The Community PR Initiative. Spearheaded by Nick Payne and Alex Williams of Roxhill Media and Aceil Haddad, the band of volunteers including RedGem and Latte Recruitment…
Read MoreAviva announces donation to NHS Charities Together as part of package of Covid-19 support
Aviva, has pledged £5 million to NHS Charities Together as part of a package of measures aimed at supporting customers and their communities during the Covid-19 crisis. Aviva’s donation will fund support for the NHS in three key areas: welfare and wellbeing for NHS employees, volunteers and patients; assistance for patients leaving hospital; and long-term mental health support for NHS workers. Aviva’s package of measures to support customers and communities also includes: Free breakdown cover, enhanced home insurance for personal belongings and free courtesy cars for Aviva customers working in…
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