Global public relations associations commit to enhancing public trust through ethics

The current crisis in trust is diminishing the ability for institutions, governments and organisations to operate effectively in society. Fake news and an inappropiate use of automated communications in particular, erode trust and reputations in our institutions. To counteract this and take a leading position on the global practice of public relations, several professional associations met in Madrid to explore possible enhancements to their codes of ethics that, as a whole, guide hundreds of thousands of professionals around the world. Participants in this global discussion on codes of ethics agreed…

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Guest Post by Dave Newgass – Workplace Safety: 3 Reasons Why It’s Also An Issue of Ethics

This post here isn’t directly about marketing, ethical or otherwise, but is about another aspect of ethical business, and I felt that it might be of use and value to some people. It is written by Dave Newgass is the owner and Managing Director of Wise Global Training Ltd. Having a sound employee health and safety management system in the workplace can offer organizations several benefits that cover different important aspects. These include: Legal Financial Employee productivity and morale Ethical Of the four facets, the moral side of having a…

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My Favourite 10 Charity/Non-Profit/Ethical Campaigns of October 2017

This will be a new monthly piece where I will mention my top 10 favourite Non-Profit, Ethical or Charity Campaigns of the previous Month. This Month – October 2017. 10. Unicef launches Rankin video about the labels put on migrant children. An important campaign which highlights the plight of migrant children, and how people label them Unicef launches Rankin video about the labels put on migrant children 9. ‘Phish & Chips’ Van Lets You Pay For A Meal With Scam Phishing Emails And Smishing Texts. I loved this idea, we…

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GA answers calls for a new global code of ethics

Since the demise of Bell Pottinger there have been more and more calls for ethical behaviour within the industry, with several organizations calling for a new global code of ethics. This was further enhanced when Richard Edelman called on associations to create a coalition to establish a PR Compact to address new demands on ethical standards for the PR industry. In response to this, the Global Alliance for Public Relations and Communication Management have put out a statement, the statement is as follows: Statement “-As the only confederation that gathers…

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CIPR launches 2017 Ethics Festival

The Chartered Institute of Public Relations (CIPR) has launched Ethics Festival 2017 – a programme of initiatives aimed at championing ethical practice and highlighting the ethical duties of public relations practitioners. Throughout October, the CIPR will publish guidance and host events across the UK aimed at educating PR professionals on key ethical issues impacting public relations. 2017 Ethics Festival highlights include events on: Corporate snakes and career ladders (12 Oct, London) Is fake news undermining democracy? (12 Oct, Bristol) Moral Maze: you be the judge (17 Oct, Birmingham) The ethical use…

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