Tag: Ethics

New Report Unveils Vital Role of Ethics in Shaping Africa’s PR Landscape

Stuart Mitchell

The Public Relations and Communications Association (PRCA) Africa has published its third annual study, the second in its partnership with the African Public Relations Association (APRA), examining the state of PR and communications practice and ethics in Africa. This collaborative effort underscores PRCA Africa and APRA’s commitment to advancing ethical standards and industry excellence across the African continent. The 2024 research marks a significant milestone with the highest number of responses to date, totalling 365 participants from various African countries. Among the key findings, South Africa emerged as the leading…

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UNESCO appoints international expert group to prepare a new global standard

Stuart Mitchell

UNESCO’s Director-General Audrey Azoulay has appointed 24 experts from all regions of the world to develop the first global framework on the ethics of neurotechnology. They met for the first time in Paris from 22 to 26 April. Based on the work of these experts, UNESCO will lead a discussion with its 194 Member States on the adoption of the framework by the end of 2025. Neurotechnology has the potential to solve many health issues, but it could also threaten human rights, freedom of thought and privacy. There is an…

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ASA – The ethics of automating regulation

Stuart Mitchell

The ASA/CAP have released a post called: The ethics of automating regulation. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The ASA aims for high ethical standards, delivering regulation that is transparent, proportionate, targeted, consistent and accountable.  Increasingly we are making use of machine learning and AI-based automated systems to help deal with the challenges of regulating digital advertising. The scale of the modern…

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Ethical Marketing Podcast – 3 pt 2 – Ben Downing from Havas Media Group on ethics, VR in marketing, and so much more

Stuart Mitchell

This podcast Stuart is still on his own and chats to Ben Downing, Global Managing Director, Ethical Media and Strategic Partnerships for Havas Media Group, in an interview which was so interesting and covered so many things that I’ve had to split it in two parts, this is part 2! Ben, previously Global Head of Programmatic at Havas, has led the roll out of Havas’ Social Equity Marketplace, and has an interest in all things marketing, ethics and many more things as we discover. Sites mentioned in the podcast, that…

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‘Former MPs cannot exercise influence for commercial gain’ – PRCA responds to David Cameron reports

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has responded to reports that former Prime Minister David Cameron allegedly lobbied Whitehall to increase access to emergency COVID-19 loans schemes for a private company. Reports suggest David Cameron used his influence amongst former colleagues to secure access to funding for financial services company, Greensill Capital. The organisation now faces bankruptcy and owes debts of up $1.75bn. Public Affairs Board Chair Liam Herbert CMPRCA: “It is difficult to ignore the irony of a former PM who targeted the ethical and regulated practices of…

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